Instapage Vs Webflow: Know THIS [2023]

Concerning producing landing pages which generate leads and also increase business, you might have found Instapage being a potential solution. Instapage Vs Webflow

Instapage provides an array of expertly crafted contemporary landing page templates and a strong page builder instrument, that looks appealing. But, the real inquiry remains if Instapage lives up to its buzz as well as is able to really help you in create conversion-focused landing pages effortlessly.

Moreover, with relatively elevated costs, you may be questioning whether it is worth the investment. Within this all-inclusive review pertaining to Instapage, our team intend to present you responses for these queries.

We shall investigate its key features, analyze its UI, as well as assess its overall potency like a squeeze page creator.

By the end of the assessment, you shall have a clearer comprehension regarding whether or not Instapage may be the right landing page creator for your own requirements.

Thus without further ado, let us delve intο.  


Instapage Overview

InstaPage is a web-based platform which offers all needed resources to produce and publish lead capture pages.

It doesn’t matter whether you possess a web site or even the online presence – with Instapage, one could effortlessly develop conversion-optimized squeeze pages that can aid you to create extra leads, market more products, or even promote other actions from the visitors.

Even though you do not have code or even layout knowledge, InstaPage’s functions make the process involving developing effective lead capture pages a piece of cake.

By using resources including heat map, analytics, and also A/B testing, one can employ site visitor information in order to improve your lead capture page designs and also make all of them more successful.

Below is a concise overview as to why one may consider picking Instapage as the landing page creator:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

After reading that earlier overview, one may be interested in utilizing Instapage as the landing page constructor.

Yet, it’s important for you to assess whether Instapage’s capabilities really are just as effective like they actually appear.

In this segment, we’ll dive deep in to these crucial capabilities regarding Instapage and also find out just how well they work.

Instapage Templates



Instapage claims to provide above two hundred templates, however upon going through the collection, we noticed that in fact here are merely approximately 80 layouts.

Some of such layouts might be not really complete landing page choices, for example those thank-you page layouts. However, these templates available have been designed to very high quality and address a range concerning purposes.

Because of their filters, one could easily locate the sort associated with theme you will need when starting a brand new lead capture page.

Drag and Drop Editor

Drag and Drop Editor

The particular editing tool of InstaPage gives you the liberty in order to create a custom lead capture page, whether you begin with the empty fabric or perhaps the template.

The InstaPage page creator enables you place your elements everywhere on the page, without restrictions or a grid-based style.

Helpful markers as well as grids tend to be exhibited while one shift elements about your webpage, making it simpler to position your webpage elements.

The page creator additionally reveals your length in between elements upon the webpage, enabling one to place webpage elements together with precision.

The drag-and-drop user interface snaps components to your underlying grid style, offering direction while organizing webpage elements.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


Instapage’s InstaBlocks function allows one to construct a collection associated with reusable components components, or perhaps sections, that you may insert into any of the lead capture pages.

This feature is helpful in case you happen to be developing various landing pages for your own self or perhaps your clients.

You could store customized testimonials, page headings, footers, CTAs, and also everything else one develop using Instapage as Instablocks.

InstaPage furthermore comes with a diverse array regarding Instablock themes that you to utilize as bases.

The Global Blocks functionality, that allows you to update an Instablock in the library as well as witness those alterations automatically used for each instance of such block in your released webpages, is obtainable exclusively in their more pricey Business license associated with InstaPage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs. You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    Although there actually exist a few useful choices, the widget range isn’t quite as comprehensive when compared to additional page builders such as Divi as well as Elementor Pro.

    Here exist premade cost tables and other elements in the webpage templates, nevertheless including these to the pages is quite as simple as possessing access for pre-made gadgets that you could drag and drop on to the pages.

    Nonetheless, the InstaBlock feature gives one an approach to produce a component, like a pricing table or CTA, as well as save it for reusing upon any page needed.

    Mobile-Friendly Page Designs

    Instapage mobile friendly


    Instapage makes sure that all landing pages created on their service are responsive by default.

    Nonetheless, end users could move towards the mobile view of their page these people are working on within their editor as well as make modifications which exclusively mobile end users will observe.

    InstaPage does include their capability to show slightly distinct versions of squeeze pages, according to whether visitors tend to be utilizing the cell phone or desktop computer device.

    Nonetheless, end users may simply hide components they don’t wish to show to smartphone users, as opposed to developing a couple of totally various editions of the page.

    The InstaPage page builder boasts an impressive interface which is actually user friendly and also offers a lot associated with freedom in placing items.

    The platform also supplies helpful guidance if users desire in order to accurately line up their own webpage items.

    Even though right now there is a scarcity of premade items or perhaps gadgets, end users can create the majority of items themselves and after that save all of them with regard to reuse.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Releasing an InstaPage squeeze page upon a WordPress site is actually easy. End users need to enable the totally free plug-in on their website and link their WordPress platform site for their own InstaPage accounts through entering a few readily available particulars.

    When their 2 profiles are linked, users may merely pick which usually landing page these people want in order to submit on their own website from the available alternatives.

    Virtually any squeeze page created and released within Instapage ought to end up being available from their drop-down list within their WordPress platform dashboard.

    End users can select regardless of whether their webpage is exhibited like landing page, the 404 error page, or the homepage associated with their website.

    Once their end user provides chosen a webpage, inserted a URL for it the page, as well as struck the actual

    Release key, they must be able to view which lead capture page on their own WordPress platform web site.

    Their process with regard to releasing squeeze pages upon a Drupal platform web site is really similar.



    Publishing a Landing Page on Your Own Domain

    In addition to publishing landing pages on the WordPress or perhaps Drupal platform web site, users can also employ the domain name these people have authorized in order to make their pages available online.

    Instapage presents instructions with regard to numerous associated with the actual most popular domain name registrars to help users rapidly link their website for their Instapage account.

    There exists additionally a lot of records on the web site which clarifies the process in a lot more detail.

    End users can link an infinite quantity of domains and sub domain names for their InstaPage accounts, allowing all of them in order to submit as much as thirty lead capture page experiences on the actual Company strategy (much more on the actual Venture program) from virtually any 1 period, throughout numerous domain names or even WordPress platform as well as Drupal sites.

    End users may likewise download landing pages as well as discuss all of them together with other InstaPage end users that can publish them in to their account regarding enhancing as well as releasing.



    Instapage Integration Options

    Instapage lead capture pages can integrate easily with an array associated with 3rd party options, such as analytics tools, e-mail marketing services, as well as web seminar companies.

    In case users desire to promote goods with Instapage, they may link their own squeeze pages in order to the Shopify platform ecommerce shop or perhaps Pay pal in order to collect repayments online.

    Users may also integrate easily Instapage together with Zapier platform in order to connect their squeeze pages together with even more applications and also providers.

    It really is worth looking at the integrations documents to determine in case it really is achievable to link landing pages to the particular assistance.

    Tracking, Testing, and Reporting:

    As soon as end users release a landing page, these people may commence monitoring the overall performance.

    One particular alternative is actually to use the integral heat map application to see exactly what site visitors have already been doing while viewing the actual webpages, including in which they’ve already been clicking or perhaps what lengths they have already been scrolling through.

    This is particularly beneficial when the squeeze page is not really generating as many potential customers since anticipated.

    The heat map may help disclose potential problems, including switches which site visitors don’t acknowledge because buttons or kinds which are too far lower the webpage, beyond exactly where many of your audience is scrolling to.

    Along with heat maps, users can additionally see the actual conversion percentages of their pages of content and additional statistics information to aid observe their efficiency.

    Including along with Google Analytics platform provides even more knowledge directly into how pages of content are usually performing.

    To assist acquire even more sales from guests, InstaPage enables end users operate A/B testing upon lead capture pages.

    Via the controls, users could generate a copy of the landing page and then make changes to the brand new edition, including changing the actual call to action.

    InstaPage will likely present the actual different variants from the web page to guests to see which 1 works the best.  


    Other Features of Instapage:

    Along with the actual themes, mobile-responsive web page designs, as well as publishing options talked about previously, Instapage offers a lot more features who have made that probably the most strong and also well-liked lead capture page creation and also lead generation solutions available these days.

    Several illustrations of these functions contain the capability for multiple users to be able to collaborate on a project and come together on the exact same landing pages together with an archive of conversation as well as alterations which have been made. InstaPage also gives the choice integrating together with Adwords to find out marketing data inside InstaPage dash panel.

    There’s also a big stockpile associated with on the internet records to assist users acquire the utmost from Instapage, in addition to support pertaining to creating Google Accelerated Mobile Pages lead capture pages. To see the full list of Instapage capabilities, check out the programs site on their website.  


    Instapage Pricing





    When it comes to costs, prospective consumers can take advantage of Instapage’s two-week trial offer.

    Nevertheless, end users will have to offer payment to get into the free trial and will undoubtedly be mechanically charged as soon as the trial has ended.

    Terminating the assistance is easy in case consumers are certainly not pleased with InstaPage. If end users become contented with the trial, there are two membership options offered pertaining to InstaPage.

    The first option will be the InstaPage Enterprise plan, which usually costs 199 dollars each month.

    However, consumers could save 25% by choosing to cover yearly, which often requires a fee of 1,788 dollars, generating the month-to-month price comparable to $149.

    Custom Enterprise Plan

    Instapage features a custom Business strategy with regard to businesses that have unique demands.

    The program is sold with tailor-made pricing which mirrors your setup.

    Right after possessing a phone call with the sales team, a personalized Enterprise method is going to be set up based on your requirements.

    You can take a look at what’s integrated inside the Enterprise plan and also the extras accessible to Business consumers over the Instapage pricing web page.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Instapage Vs Webflow Final Thoughts

    Instapage can be a strong website landing page contractor and also posting tool that gives many benefits for its consumers.

    The beginner web templates and also innovative webpage builder allow consumers to create several types of website landing pages effortlessly.

    The particular WordPress platforms incorporation is well executed, rendering it simple to be able to distribute squeeze pages on your WordPress web site with Instapage’s free plug-in.

    Additionally, posting landing pages on your very own domain names will be similarly simple, as well as InstaPage manages all the hosting for you personally.

    Instapage allows you to deliver downloads, collect leads by means of the squeeze pages, and integrate your web pages along with several alternative party services, which makes it ideal for several tasks.

    However, the particular slightly limited alternatives with regard to promoting products straight via your own website landing pages might put a few visitors off of.

    The main sticking point together with InstaPage will be the costs, that might end up being difficult to warrant for a few consumers.

    Nonetheless, with regard to people who can, Instapage is a superb advice.

    Alternatively, users may focus on any WordPress-based configuration using the Divi style with its amazing page builder application device, a vast as well as developing library associated with templates, and also divided assessment features for a fraction of the cost.

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage Vs Webflow