Instapage vs Clickfunnels: Best Page Builder in 2023?

Regarding making lead capture pages which generate prospects as well as raise sales, you might have come across Instapage like a potential solution. Instapage vs Clickfunnels

InstaPage offers a variety of expertly crafted modern lead capture page layouts in addition to a strong page creator instrument, that appears promising. Yet, the actual inquiry remains if it lives up to its hype as well as can actually assist you in creating conversion-optimized squeeze pages with ease.

Additionally, taking into account relatively elevated costs, you could be thinking about if it is well worth investing. Inside this thorough review concerning Instapage, we aim to present you answers to these inquiries.

We shall explore its key functions, explore its UI, and assess its total effectiveness being a lead capture page constructor.

At the conclusion of this assessment, you shall possess a clearer comprehension of whether or not Instapage may be the best squeeze page builder to meet your demands.

Hence let’s get started, let’s delve in.  


Instapage Overview

InstaPage is really a cloud-based solution that supplies every one of necessary resources for create and release lead capture pages.

It does not matter if you already own a website or even an online existence – through Instapage, you can quickly create conversion-focused lead capture pages which assist you to create more leads, market additional items, or encourage additional actions coming from your visitors.

Even if you may don’t possess programming or design expertise, Instapage’s capabilities allow the process involving developing successful landing pages effortless.

By using tools like heatmap, evaluation, and also A/B testing, you can make use of visitor data to improve your squeeze page layouts and also make all of them even more successful.

Here is a concise overview as to why you think about selecting Instapage for the lead capture page builder:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

After reading the aforementioned overview, you might be keen on employing InstaPage to be your landing page constructor.

Nonetheless, it’s important for you to appraise whether InstaPage’s functions really are just as effective like they seem.

Within this part, we’ll delve in to these key features of Instapage and also see how effectively they perform.

Instapage Templates


Instapage claims to supply above two hundred themes, nevertheless when browsing the collection, we discovered that in fact here are just approximately 80 themes.

A number among such themes are not full landing page options, such as the thank-you webpage templates. Nonetheless, these layouts obtainable are designed to a high level and also address an array regarding objectives.

Thanks to the filter systems, one could easily locate the type regarding layout you will need while starting a fresh landing page.

Drag and Drop Editor

Drag and Drop Editor

The editing tool regarding Instapage provides you the freedom in order to produce a customized landing page, whether you commence with the help of the blank canvas or perhaps a template.

The InstaPage page creator enables you position the items anyplace upon the site, with no constraints or even the grid design.

Useful signs as well as gridlines tend to be displayed as you relocate components about your site, making it simpler in order to line up your page items.

The page builder additionally displays your area between elements upon the webpage, allowing one to position webpage items along with exactness.

The drag-and-drop interface fixes components onto your underlying grid style, supplying advice whenever setting up webpage components.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


Instapage’s InstaBlocks capability allows one to build a library associated with reusable assets, or perhaps blocks, which one can insert in to any one of the landing pages.

Such function is actually beneficial in case you’re making various lead capture pages for yourself or perhaps the clients.

You could save tailor-made testimonials, webpage headings, footers, CTAs, as well as other things one develop with Instapage as InstaBlocks.

Instapage also arrives with a wide-ranging selection regarding Instablock layouts that you can employ for starting points.

The Global Instablocks functionality, which permits you in order to modify a single Instablock in their library and see such modifications automatically applied to each instance of such block within your published pages, can be accessible only within the more expensive Enterprise permit of InstaPage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs.

You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    Although there exist a few helpful options, the gadget variety isn’t as broad in comparison with other page builders like Divi and Elementor.

    There exist pre-constructed cost tables along with various other elements in their webpage templates, but adding them for the webpages is as easy like having access for pre-made widgets which you could drag-and-drop onto your pages.

    Nevertheless, their Instablock feature offers one a way in order to create a component, for example the cost table or even call-to-action, as well as save it for reusing upon virtually any page required.

    Mobile-Friendly Page Designs

    Instapage mobile friendly

    InstaPage guarantees that all squeeze pages created upon its platform are responsive automatically.

    Nevertheless, users could move to their mobile edition associated with their page these people tend to be focusing on in the editing tool and make alterations which only smartphone users are going to notice.

    Instapage does incorporate their capability to exhibit somewhat different editions of squeeze pages, according to whether site visitors tend to be utilizing a cell phone or even desktop computer equipment.

    Nonetheless, end users can simply hide elements they don’t desire in order to reveal for mobile end users, as opposed to producing 2 completely distinct editions of their webpage.

    Their Instapage page builder boasts a remarkable interface which is really user friendly and also gives plenty of liberty within positioning components.

    The platform also provides helpful support if end users want to exactly line up their own page items.

    Even though right now there is actually a scarcity associated with ready-made elements or gadgets, end users may develop the majority of components themselves as well as subsequently store them for reusage.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Posting a Instapage squeeze page upon a WordPress platform website is really easy. End users have in order to trigger their complimentary plugin upon their website and also connect their WordPress platform site for their Instapage account through inputting a few quickly available details.

    As soon as the a couple of profiles tend to be associated, users can simply pick that squeeze page they desire in order to submit upon their own website from their obtainable options.

    Any landing page crafted as well as printed within InstaPage ought to be accessible from their drop-down list within the WordPress dashboard.

    End users could pick regardless of whether their page is actually shown as being a lead capture page, the 404 page, or perhaps their homepage of their web site.

    Once their end user has picked a webpage, inputted a web address for it the page, as well as pressed the actual

    Submit key, they should find a way to observe that lead capture page upon their WordPress web site.

    Their method for releasing lead capture pages upon the Drupal platform web site is identical.


    Publishing a Landing Page on Your Own Domain

    Along with posting lead capture pages on a WordPress platform or even Drupal platform site, end users may also use the domain these people possess authorized in order to make their own webpages obtainable online.

    InstaPage presents guidelines with regard to several associated with the actual most widely used registrars to assist end users quickly link their website to their InstaPage account.

    There is additionally a lot of documentation upon the actual site that explains the procedure in much more detail.

    End users can connect an infinite variety of domains as well as sub domain names for their own Instapage account, allowing them to post up to thirty landing page experiences upon the Company strategy (a lot more upon the Venture strategy) at any 1 period, throughout numerous domains or perhaps WordPress and Drupal platform websites.

    End users can additionally get squeeze pages as well as reveal them with additional Instapage end users which may add them in to their account with regard to modifying as well as posting.



    Instapage Integration Options

    Instapage lead capture pages can integrate easily together with a wide range associated with third-party options, such as analytics tools, email marketing services, as well as web seminar companies.

    In case end users desire to advertise goods with Instapage, they may link their own lead capture pages to a Shopify platform ecommerce shop or Pay pal to gather repayments on the internet.

    Users can additionally integrate InstaPage together with Zapier to connect their landing pages with even more apps as well as solutions.

    It’s worth looking at the actual integration documents to determine when it is possible in order to connect squeeze pages in order to a specific support.

    Tracking, Testing, and Reporting:

    Once end users publish a lead capture page, these people could commence monitoring the overall performance.

    A single option would be to make use of the built-in heat map device to find out what site visitors have already been carrying out although seeing the pages, including exactly where they have been pressing or perhaps how far they have been scrolling.

    This particular is especially helpful if the squeeze page is actually not creating as many prospects as expected.

    The heatmap could assist disclose possible problems, such as buttons in which site visitors don’t recognize because switches or even kinds which are too much lower the webpage, over and above in which many of your market is scrolling through in order to.

    As well as heat maps, users can additionally see the actual conversion rates regarding their own pages of content as well as various analytics data points to help monitor their own effectiveness.

    Incorporating with Google Analytics platform gives a lot more understanding directly into exactly how pages of content tend to be executing.

    To help acquire much more sales out of the site visitors, Instapage enables users operate A/B tests on their landing pages.

    By means of the controls, users may generate a copy of a squeeze page and make modifications to the new variant, such as changing the CTA.

    Instapage will then show the actual different versions of your webpage in order to guests to determine which usually a single works the best.  


    Other Features of Instapage:

    Along with the actual templates, mobile-responsive page layouts, and publishing alternatives mentioned earlier on, InstaPage has a lot more capabilities who have produced it one of the most strong as well as popular squeeze page creation and to generate leads services obtainable today.

    A few illustrations of such features consist of the ability for several users to be able to collaborate upon a job and also work together about the same lead capture pages along with an archive of communication as well as changes that have been made. Instapage likewise offers the choice integrating together with Google AdWords platform to see advertising and marketing data within the Instapage dashboard.

    Additionally there is a sizable stockpile associated with on the internet documentation to aid users acquire the absolute most out of InstaPage, in addition to assistance for creating Google Accelerated Mobile Pages lead capture pages. To see the complete listing of InstaPage capabilities, visit their plans site on the site.  


    Instapage Pricing





    In terms of costs, possible users may benefit from Instapage’s 14-day trial offer.

    Nonetheless, consumers need to supply payment information to gain access to the free trial and will be automatically charged once the free trial ends.

    Canceling the assistance is straightforward when consumers are certainly not pleased with InstaPage. If end users become happy with the trial, you can find a couple of membership options offered for Instapage.

    The first alternative may be the InstaPage Enterprise plan, that charges $199 monthly.

    However, consumers can preserve 25% through choosing to pay annually, that requires a cost of 1,788 dollars, making the monthly expense comparable to $149.

    Custom Enterprise Plan

    Instapage features a custom Venture strategy pertaining to businesses that have specific demands.

    The program is sold with tailor-made pricing in which mirrors your setup.

    Right after using a phone call together with the revenue group, a personalized Enterprise plan will be established in accordance with your needs.

    It is possible to have a look at what’s included inside the Enterprise method and also the additional features accessible to Business customers over the Instapage prices site.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Instapage vs Clickfunnels Final Thoughts

    Instapage is a strong landing page builder as well as publishing device in which offers several rewards for its users.

    Its beginner themes as well as advanced webpage builder allow users to create several types of landing pages quickly.

    The actual Live journal integration will be well executed, rendering it simple to be able to submit website landing pages in your WordPress website together with Instapage’s no cost plug-in.

    Additionally, publishing website landing pages on your own domains is actually equally effortless, as well as Instapage handles every one of the internet hosting for you personally.

    InstaPage enables you to definitely supply downloads available, collect leads by means of your own squeeze pages, and integrate your webpages along with numerous third party providers, making it ideal for numerous tasks.

    However, the somewhat limited choices for promoting items directly by means of your own website landing pages may place a few audience off of.

    The primary sticking point along with Instapage will be its pricing, which usually might become difficult to justify regarding several consumers.

    Nonetheless, for people who may, InstaPage is a great recommendation.

    However, users may focus on the WordPress-based configuration with all the Divi theme using its remarkable website builder instrument, a vast as well as developing collection regarding web templates, and also divided assessment functions for a fraction

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage vs Clickfunnels