Instapage Reviews: Best Page Builder in 2023?

In terms of creating landing pages which generate leads as well as raise sales, you may have encountered Instapage like a potential answer. Instapage Reviews

InstaPage offers an array of expertly crafted contemporary landing page themes and a powerful page creator tool, which sounds promising. But, the actual inquiry is whether it really satisfies its buzz and also is able to truly help you creating conversion-optimized lead capture pages easily.

Furthermore, considering comparatively high costs, you might be questioning whether it’s worth the financial commitment. Through this all-inclusive evaluation pertaining to Instapage, we aim to supply you with responses to such inquiries.

We will investigate its key features, analyze the user interface, and also assess its total efficacy like a lead capture page constructor.

By the end of the assessment, you’ll have a more precise knowledge about whether or not InstaPage may be the best lead capture page creator to meet your specific requirements.

So without further ado, let’s dive in.  


Instapage Overview

InstaPage is actually a cloud-based solution that provides all the required tools for create and release landing pages.

It does not matter whether you possess a web site or an online presence – by using Instapage, you have the ability to smoothly develop conversion-focused landing pages that enable you to create additional leads, sell more items, or promote additional activities from the users.

Regardless of whether you may do not possess code or design experience, Instapage’s functions help to make the procedure of creating successful lead capture pages easy.

With resources such as heatmap, analytics, and also A/B testing, you could utilize user information to optimize the landing page layouts and make them even more successful.

Here’s a short breakdown regarding exactly why one contemplate opting for Instapage to be the squeeze page builder:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

Following going through the earlier overview, one might be keen on utilizing Instapage for the lead capture page creator.

Yet, it’s essential to assess whether InstaPage’s functions really are as effective as they sound.

In this segment, we will dive deep into the primary features of Instapage as well as examine how well they work.

Instapage Templates


Instapage purports to provide over two hundred themes, nevertheless upon going through their catalog, we actually discovered that in fact there are merely around 80 layouts.

A number among these layouts may be not really complete lead capture page choices, for example the thank you page templates. Nevertheless, the templates obtainable have been crafted to a high level and also cover an array concerning objectives.

Because of the filter systems, one could quickly identify the type regarding template you will need when beginning a fresh lead capture page.

Drag and Drop Editor

Drag and Drop Editor

The editing tool regarding InstaPage gives you the flexibility in order to produce a custom squeeze page, no matter if you commence with a empty canvas or even a layout.

The InstaPage page builder allows one position your elements anywhere on your page, with no constraints or the grid-based design.

Helpful markers and also grids are exhibited while one move items about the site, which makes it simpler to align the webpage components.

The page builder also displays your length among components on the the page, permitting one in order to locate page components together with precision.

The drag-and-drop interface fixes components onto the underlying grid layout, supplying direction while arranging webpage components.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


InstaPage’s InstaBlocks function permits you in order to build a library of reusable assets, or perhaps sections, which one could insert in to any the lead capture pages.

Such function is actually useful in case you happen to be making various lead capture pages on behalf of yourself or even the clients.

One could store customized recommendations, page headings, footings, calls-to-action, and other things you produce using InstaPage as InstaBlocks.

InstaPage additionally comes with a varied selection associated with InstaBlock templates that you to employ for starting points.

The Global Instablocks feature, which enables one to modify an InstaBlock within their library as well as see such changes immediately applied to each occurrence of such section within your published webpages, is accessible exclusively within the much more pricey Enterprise license of InstaPage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs.

You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    While there actually exist several useful alternatives, the gadget range is as extensive as other page builders such as Divi and also Elementor Pro.

    There are pre-built cost tables and other components in their webpage layouts, nevertheless including them for your pages is as straightforward like having access to pre-made gadgets that you could drag and drop onto your pages.

    However, the Instablock function gives one a way in order to develop a component, such as a cost table or perhaps CTA, as well as save it with regard to reuse on virtually any webpage needed.

    Mobile-Friendly Page Designs

    Instapage mobile friendly

    Instapage ensures which every one of landing pages created upon their platform are responsive by default.

    However, end users could move to their mobile edition associated with their page these people are focusing on within their editor and also produce changes which exclusively mobile phone end users are going to see.

    InstaPage really does include the functionality to show slightly different versions associated with lead capture pages, depending on regardless of whether site visitors are utilizing a smartphone or desktop computer device.

    Nonetheless, users may only hide components they do not wish in order to show for smartphone end users, as opposed to producing two totally various variants associated with the webpage.

    Their InstaPage page creator boasts an impressive interface that is actually simple to use as well as provides a lot associated with freedom in locating components.

    The system furthermore provides valuable assistance in case end users wish in order to exactly arrange their own webpage items.

    Despite the fact that right now there is really an absence associated with ready-made items or widgets, end users may produce the majority of items on their own and also subsequently save them for reuse.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Posting an InstaPage landing page on the WordPress web site is actually simple. End users have in order to activate the complimentary plug-in on their website and link their own WordPress website for their InstaPage accounts simply by adding a few easily available information.

    As soon as the two accounts are associated, end users may just choose that squeeze page these people desire to submit on their site from the their obtainable choices.

    Any landing page made and published within Instapage ought to be obtainable from the their drop-down list in the WordPress platform dashboard.

    End users can select no matter if their page is exhibited as lead capture page, the 404 page, or even the home page of their web site.

    When their user provides chosen a page, inserted a URL for it the page, and pressed the actual

    Submit switch, these people must find a way in order to see which squeeze page on their WordPress site.

    The method with regard to releasing squeeze pages on a Drupal website is identical.


    Publishing a Landing Page on Your Own Domain

    In addition to releasing landing pages upon the WordPress or perhaps Drupal web site, users can likewise utilize a domain they possess registered in order to make their webpages available on the internet.

    InstaPage presents directions with regard to several of the most widely used domain name registrars to aid users rapidly connect their own domain to their own InstaPage accounts.

    There exists also a lot of documentation upon the actual website which explains the method within more level.

    Users could hook up an unlimited number of domain names and sub domain names for their InstaPage accounts, permitting them in order to post as much as 30 landing page experiences upon the Business strategy (much more on the actual Venture plan) from virtually any 1 moment, around numerous domains or even WordPress and Drupal sites.

    Users could likewise download squeeze pages and discuss them together with other Instapage end users that could upload all of them directly into their accounts regarding modifying and releasing.



    Instapage Integration Options

    Instapage lead capture pages may integrate easily with a wide range associated with third-party providers, such as analytics resources, email marketing services, and webinar suppliers.

    If users wish to market items with Instapage, they may link their landing pages in order to the Shopify ecommerce shop or PayPal to gather repayments online.

    Users can additionally integrate Instapage along with Zapier to link their own squeeze pages along with even more applications and solutions.

    It worth looking at the integration documents to find out in case it is achievable to link landing pages in order to a certain support.

    Tracking, Testing, and Reporting:

    After end users release a lead capture page, these people could commence monitoring the functionality.

    One option is actually to use the actual inbuilt heatmap device to see what visitors have already been performing while viewing the actual pages, including exactly where they’ve been pressing or what lengths they’ve already been scrolling through.

    This particular is actually specifically beneficial if the landing page is actually not creating as much prospects because anticipated.

    The actual heat map could help reveal potential problems, for example buttons that visitors do not identify because buttons or even forms which are too much straight down the webpage, beyond where the majority of of your market is actually scrolling to.

    Along with heatmaps, end users may additionally observe the conversion rates associated with their own webpages and additional statistics data points to help keep track of their own usefulness.

    Including along with Google Analytics offers much more understanding into how pages are performing.

    To assist get much more sales out of visitors, Instapage enables end users manage A/B tests upon squeeze pages.

    By means of the actual handles, end users may create a replica of a landing page and after that help make changes for the new version, such as changing the actual CTA.

    InstaPage will then display the distinct editions from the page to guests to find out which usually 1 functions the best.  


    Other Features of Instapage:

    Besides the templates, mobile-friendly webpage layouts, and publishing choices mentioned previously, Instapage offers a lot more functions which have made it one of the most powerful and well-liked squeeze page design as well as to generate leads services available nowadays.

    Several illustrations of these capabilities consist of the capability for several end users in order to team up on the a project as well as interact about the exact same lead capture pages along with a record of communication as well as modifications which were made. Instapage likewise offers the alternative of along with Google AdWords platform to find out advertising information within the InstaPage dash panel.

    There is also a big stockpile of online records to help users acquire the most out of the InstaPage, along with support pertaining to making Google Accelerated Mobile Pages lead capture pages. To find out the complete listing of InstaPage features, go to the plans site on the site.  


    Instapage Pricing





    With regards to costs, potential users might make use of InstaPage’s two-week trial offer.

    Nevertheless, users will provide payment to access the trial and is going to be mechanically billed as soon as the trial is over.

    Terminating the support is straightforward if users aren’t satisfied with the help of Instapage. If end users tend to be satisfied with all the demo, you will find a couple of registration options available pertaining to InstaPage.

    The first alternative is the Instapage Enterprise plan, which usually costs 199 dollars per month.

    Nevertheless, consumers may save 25% by choosing to spend yearly, that involves an upfront fee involving $1,788, rendering the month-to-month price equivalent to $149.

    Custom Enterprise Plan

    Instapage offers a custom Enterprise method with regard to businesses which have specific needs.

    The program includes tailor-made prices which reflects the setup.

    Following having a call together with the revenue staff, a personalized Enterprise method will likely be setup according to your requirements.

    You are able to have a look at what is included inside the Company strategy and also the extras available to Business customers over the Instapage prices page.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Instapage Reviews Final Thoughts

    Instapage is really a effective squeeze page builder and also posting device which gives several rewards for its customers.

    Its beginner themes and also innovative website builder enable users to generate different types of landing pages easily.

    The actual WordPress is intergrated will be well executed, rendering it simple to submit landing pages on your Live journal web site along with InstaPage’s no cost extension.

    Moreover, posting squeeze pages on your own own domains will be similarly easy, as well as Instapage takes care of every one of the internet hosting to suit your needs.

    Instapage permits you to definitely deliver data files, collect prospects by means of your squeeze pages, and also integrate your own webpages along with numerous third-party solutions, making it suitable regarding several assignments.

    Nevertheless, the actual slightly minimal alternatives regarding marketing products directly through the website landing pages may possibly set some visitors off.

    The main sticking point with Instapage is actually its prices, which may possibly be difficult to justify regarding several customers.

    However, for people who may, InstaPage is a great suggestion.

    However, consumers can easily begin with the WordPress-based configuration using the Divi style using its impressive page builder application tool, a massive as well as growing collection regarding web templates, as well as split testing features for a fraction of the cost.

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage Reviews