Instapage Pricing: Best Page Builder in 2023?

In terms of creating squeeze pages which create leads and also raise business, you could have come across InstaPage like a prospective remedy. Instapage Pricing

Instapage provides a range of expertly crafted contemporary landing page themes as well as a powerful page creator tool, that sounds enticing. Nevertheless, the true inquiry remains whether or not Instapage satisfies the promises as well as could in fact assist you creating conversion-focused landing pages easily.

Furthermore, with relatively high pricing, you may be pondering if it is valuable investing. In this comprehensive review regarding InstaPage, our team strive to present you answers for such inquiries.

We shall examine the platform’s primary functions, analyze its interface, and assess its general potency as a lead capture page builder.

By the close of this assessment, you’ll obtain a more precise understanding concerning whether InstaPage is the best lead capture page builder to meet your own requirements.

Hence let’s get started, let us dive into.  


Instapage Overview

InstaPage is actually the cloud-based solution that provides all the required resources for produce as well as publish lead capture pages.

It doesn’t matter whether you already possess a website or even an web presence – by using InstaPage, one could smoothly create conversion-focused landing pages that can aid you to produce extra leads, market extra items, or perhaps motivate additional activities coming from the site visitors.

Regardless of whether you do not have any code or design knowledge, InstaPage’s functions make the procedure associated with making successful squeeze pages a breeze.

By using resources like heatmap, evaluation, and A/B testing, one could make use of user data in order to optimize your squeeze page layouts and make all of them more effective.

Here’s a short breakdown of the reason why one ponder choosing InstaPage as your landing page builder:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

Following perusing the earlier overview, one might become interested in employing InstaPage to be your squeeze page builder.

However, it’s crucial for you to evaluate whether Instapage’s capabilities are as successful like they seem.

Within this part, we will dive deep into the primary capabilities associated with InstaPage and find out just how effectively they work.

Instapage Templates


Instapage purports to provide over two hundred templates, but when browsing the library, we discovered that here exist only approximately 80 layouts.

Some among such templates are not entire squeeze page choices, like the thank you page layouts. Nevertheless, these templates obtainable have been designed to high quality as well as encompass an array regarding purposes.

Owing to their filter systems, you can easily find the kind of theme you will need while beginning a fresh squeeze page.

Drag and Drop Editor

Drag and Drop Editor

The particular editor regarding InstaPage gives one the liberty in order to generate a customized landing page, regardless of whether one start with a blank fabric or even the layout.

The Instapage page builder allows one position the components anyplace upon your webpage, with no constraints or the grid-based layout.

Useful signs and also grids are shown while one move items around your page, making this simpler to position the page components.

The page builder also reveals your distance between items upon the webpage, permitting one to locate page components with exactness.

This drag and drop user interface fixes components towards your root grid style, providing guidance when setting up page elements.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


Instapage’s Instablocks feature enables you to construct a library of reusable assets, or even blocks, that you may insert into any the landing pages.

Such capability is actually useful if you are developing numerous squeeze pages on behalf of your own self or perhaps your clients.

One could save custom recommendations, webpage headings, footers, calls-to-action, and also other things you produce with InstaPage as Instablocks.

Instapage additionally comes equipped with a diverse selection associated with InstaBlock layouts that one to utilize for bases.

Their Global Blocks feature, which enables you in order to modify an InstaBlock in their library and also witness such changes immediately applied to each instance of such section within the released webpages, can be available only within their much more expensive Business license associated with Instapage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs.

You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    Whilst there actually are a few useful alternatives, their widget range is quite as comprehensive in comparison with various other page creators like Divi Builder and also Elementor.

    Here are pre-constructed cost tables along with other elements within their webpage templates, however including them for your pages is as simple like possessing accessibility to pre-made gadgets which you could drag and drop on to your pages.

    Nevertheless, their InstaBlock function gives you a way in order to develop an element, for example the cost table or CTA, and store this for reusing on virtually any page when.

    Mobile-Friendly Page Designs

    Instapage mobile friendly

    InstaPage makes sure which all squeeze pages crafted upon their service will be responsive automatically.

    However, users can switch to the mobile view associated with the webpage these people are focusing on in their editor as well as produce modifications which exclusively smartphone end users are going to observe.

    Instapage really does feature their functionality in order to display somewhat distinct versions of lead capture pages, depending on regardless of whether guests are employing the cell phone or desktop computer equipment.

    Nevertheless, end users may simply cover elements these people don’t desire in order to show for mobile phone users, as opposed to creating two totally different editions of their webpage.

    The Instapage page creator features an impressive interface that is really easy to use as well as offers plenty of flexibility in locating items.

    The platform also supplies valuable guidance if users desire to exactly align their page elements.

    Although there is a lack associated with pre-built components or perhaps widgets, users can develop most elements on their own and also after that preserve all of them for reuse.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Publishing an Instapage squeeze page upon a WordPress platform web site is actually straightforward. End users need to enable the totally free plug-in on their own site as well as link their WordPress platform web site for their own Instapage accounts simply by inputting a couple of readily available details.

    When the 2 accounts usually are associated, end users could just choose that lead capture page these people desire to submit upon their site from their available alternatives.

    Virtually any lead capture page made as well as published within Instapage must end up being available from their dropdown menu in the WordPress platform dashboard.

    Users could choose no matter if the page is exhibited like landing page, the 404 error page, or the homepage associated with their web site.

    As soon as their end user offers picked a page, inputted a web address for the page, and hit the actual

    Release button, they must find a way in order to observe that squeeze page upon their own WordPress web site.

    Their method for publishing lead capture pages on the Drupal platform site is similar.


    Publishing a Landing Page on Your Own Domain

    Along with publishing squeeze pages upon a WordPress or even Drupal platform website, end users can likewise employ a domain name these people possess registered in order to make their pages available on the internet.

    InstaPage displays directions regarding numerous of the actual most widely used registrars to aid users swiftly link their domain for their own Instapage account.

    There is additionally lots of documents upon the website which explains the method within more detail.

    End users may link a limitless variety of domains and sub domain names to their InstaPage account, permitting them in order to submit up to thirty landing page experiences upon the Company program (much more on the Business plan) from virtually any 1 time, around multiple domains or even WordPress platform and Drupal platform sites.

    End users can likewise get lead capture pages and also discuss them together with some other InstaPage users that could add all of them directly into their own accounts for enhancing as well as releasing.



    Instapage Integration Options

    Instapage lead capture pages could integrate easily together with an array associated with 3rd party options, such as analytics resources, email marketing services, and web seminar providers.

    In case users wish in order to market items with InstaPage, these people could hook up their squeeze pages to the Shopify platform ecommerce retail store or Pay pal to gather repayments on-line.

    End users may likewise integrate Instapage with Zapier platform to hook up their lead capture pages along with much more apps as well as providers.

    It really worth examining the actual integration documentation to determine if it really is feasible in order to link landing pages in order to a specific service.

    Tracking, Testing, and Reporting:

    After users publish a lead capture page, these people can commence checking the functionality.

    A single alternative would be to utilize the integral heatmap device to determine what visitors have been carrying out while looking at the actual pages of content, including exactly where they’ve been clicking or even what lengths they’ve already been scrolling through.

    This is especially beneficial if the lead capture page is actually not necessarily generating as much potential customers because predicted.

    The actual heatmap can help reveal prospective issues, including buttons that visitors do not acknowledge since switches or types that are too far lower the page, past exactly where most from the audience is actually scrolling in order to.

    As well as heatmaps, users can additionally observe the actual conversion percentages associated with their webpages and also additional analytics data points to help observe their efficiency.

    Incorporating along with Google Analytics platform offers much more knowledge into just how webpages are performing.

    To aid acquire even more sales out of guests, InstaPage enables users operate A/B testing on their lead capture pages.

    Via the settings, end users may create a copy of the lead capture page and create modifications for the brand new version, for example modifying the actual CTA.

    Instapage will likely display the actual various variants from the page to site visitors to determine that one performs the very best.  


    Other Features of Instapage:

    In addition to the web templates, mobile-responsive webpage layouts, and publishing choices discussed earlier on, InstaPage provides numerous capabilities which have made this one of the most strong as well as well-liked squeeze page creation as well as to generate leads solutions obtainable these days.

    Several illustrations of such features contain the power with regard to several consumers to be able to team up on the a task and work together on the same landing pages with an archive of interaction and changes that have been created. InstaPage likewise provides the choice of along with Adwords to see advertising and marketing info inside Instapage dashboard.

    There is also a big collection regarding online records to aid users get the absolute most out of InstaPage, in addition to help regarding generating Google AMP squeeze pages. To look at the complete list of Instapage functions, check out their plans page on their web site.  


    Instapage Pricing





    In terms of pricing, potential users can make use of Instapage’s 14-day free trial offer.

    Nonetheless, consumers need to provide payment information to get into the free trial as well as will be automatically charged after the trial is over.

    Ending the support is not difficult if end users are not pleased with Instapage. Should users become satisfied with all the trial, you will find two subscription choices offered pertaining to InstaPage.

    The initial choice may be the Instapage Business method, which costs $199 monthly.

    Nonetheless, consumers can preserve 25% simply by selecting to cover each year, which requires an upfront cost of $1,788, generating the monthly cost equal to 149 dollars.

    Custom Enterprise Plan

    InstaPage offers a customized Venture strategy pertaining to businesses which have specific needs.

    The program is sold with customized prices that demonstrates your own setup.

    Right after possessing a call using the revenue staff, a personalized Business method will likely be established based on your requirements.

    It is possible to take a look at what is incorporated within the Enterprise strategy and the additional features available to Enterprise customers around the Instapage prices web page.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Instapage Pricing Final Thoughts

    InstaPage is a powerful squeeze page builder and posting tool in which gives several benefits to its consumers.

    Its basic templates as well as advanced page builder enable users to produce several types of squeeze pages easily.

    The WordPress platforms integration is actually well-implemented, which makes it easy to distribute website landing pages on your own WordPress platforms website with Instapage’s totally free plugin.

    Furthermore, posting landing pages on your own domains is equally easy, as well as InstaPage manages all of the internet hosting for you.

    InstaPage allows you to definitely provide data files, gather prospects via your own squeeze pages, and also integrate your web pages together with many third-party providers, rendering it suitable for numerous projects.

    Nevertheless, the somewhat limited alternatives for marketing products straight via your website landing pages may place several readers away.

    The primary sticking point along with Instapage is actually the prices, that may end up being a challenge to justify regarding some customers.

    Nevertheless, with regard to those that can easily, Instapage is a great recommendation.

    Alternatively, customers may start with any WordPress-based setup with all the Divi theme with its amazing website builder tool, a vast as well as developing library of themes, as well as split testing characteristics for a fraction of the cost.

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage Pricing