Instapage Logo: Best Page Builder in 2023?

In terms of producing landing pages that produce leads and raise revenue, you could have found Instapage like a possible remedy. Instapage Logo

InstaPage offers many different professionally-designed contemporary lead capture page layouts and a strong page creator device, that seems appealing. Nevertheless, the true query remains if it really lives up to the buzz as well as is able to truly help you in create conversion-optimized lead capture pages with ease.

Furthermore, taking into account comparatively high pricing, you could be wondering if it is valuable the investment. Inside this comprehensive assessment concerning Instapage, we aim to present you solutions to these inquiries.

We shall investigate its main capabilities, investigate its UI, as well as evaluate its overall usefulness like a lead capture page creator.

By the end of this evaluation, you’ll have a more precise grasp concerning whether or not InstaPage is the best lead capture page creator to meet your demands.

So let’s begin, let’s delve in.  


Instapage Overview

InstaPage is really the cloud-based solution that supplies all important resources for produce as well as release squeeze pages.

It doesn’t matter whether or not you already have a web site or even the online existence – through Instapage, one can easily build conversion-optimized landing pages that aid you to create more prospects, market extra products, or even stimulate other actions from the visitors.

Although you may do not possess code or even layout experience, Instapage’s features help to make the process of creating effective squeeze pages a breeze.

Utilizing instruments including heat map, analytics, and split-testing, one can employ user data to optimize your squeeze page styles and render all of them more efficient.

Below is a brief overview concerning why one ponder opting for InstaPage to be the lead capture page creator:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

After perusing the aforementioned summary, you might become curious about employing InstaPage to be your squeeze page constructor.

Yet, it is essential to appraise whether or not InstaPage’s capabilities are as successful like they actually sound.

In this part, we shall delve in to these main features regarding InstaPage and also examine how well these features function.

Instapage Templates


Instapage purports to provide over 200 templates, however when browsing their catalog, we actually found that there are only about eighty templates.

Several among such themes are not really complete landing page options, for example the thank you page templates. Nonetheless, these layouts available are designed to high standard and also cover a range of objectives.

Owing to their filter systems, one have the ability to swiftly find the sort of template you need while beginning a fresh landing page.

Drag and Drop Editor

Drag and Drop Editor

The particular editing tool regarding InstaPage offers one the necessary flexibility to produce a custom landing page, whether you start with a empty fabric or perhaps a theme.

The Instapage page creator enables you locate your elements everywhere on your page, without constraints or even a grid-based layout.

Beneficial markers and gridlines tend to be exhibited as you move elements about your webpage, which makes this simpler to line up the page items.

This page builder furthermore presents the area in between components on your webpage, permitting you in order to position page components along with accuracy.

The drag-and-drop interface snaps elements onto the fundamental grid-based layout, offering guidance whenever setting up page elements.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


Instapage’s InstaBlocks capability allows one to build a collection associated with reusable components assets, or blocks, which one could add in to any the lead capture pages.

Such feature is helpful if you happen to be developing various lead capture pages for yourself or even your customers.

One can store customized testimonials, webpage headers, footers, calls-to-action, and also anything else you create using InstaPage in the form of InstaBlocks.

Instapage additionally arrives equipped with a diverse selection of Instablock layouts for one can employ as beginning points.

The Global Instablocks functionality, that permits you in order to revise a single InstaBlock within their library as well as see those modifications instantly applied to every occurrence associated with such block in the released webpages, can be obtainable exclusively in the more expensive Business license associated with Instapage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs.

You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    Whilst there are several useful choices, their widget range is quite as broad in comparison with other page creators like Divi Builder and also Elementor Pro.

    Here are premade pricing tables along with other elements within the webpage layouts, nevertheless adding them for your webpages isn’t quite as easy like having access for ready-made gadgets which one could drag and drop onto the webpages.

    Nonetheless, the InstaBlock feature provides one a method to produce a component, for example a cost table or perhaps call-to-action, and store it with regard to reusing on the virtually any page required.

    Mobile-Friendly Page Designs

    Instapage mobile friendly

    InstaPage ensures which every one of lead capture pages crafted on its service will be mobile-friendly automatically.

    Nevertheless, users can switch towards the mobile edition of the page they are working on within their editor and also make changes that exclusively mobile phone users are going to see.

    InstaPage does incorporate their capability in order to exhibit somewhat different versions associated with landing pages, based on no matter if visitors are using a cell phone or perhaps desktop computer equipment.

    Nevertheless, users can only hide elements these people don’t wish to show to mobile phone users, rather than creating a couple of entirely distinct editions associated with their page.

    Their InstaPage page builder has an impressive interface which is actually easy to use and also provides a lot of flexibility within locating items.

    Their service furthermore offers helpful support if users want in order to precisely arrange their webpage items.

    Despite the fact that there is an absence associated with ready-made items or widgets, end users may create the majority of elements themselves and subsequently store them with regard to reusage.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Releasing an Instapage landing page on a WordPress web site is straightforward. Users need to trigger their totally free plug-in upon their site and also link their WordPress platform website to their own InstaPage account through adding a few readily obtainable particulars.

    Once their two accounts usually are linked, end users may merely choose that squeeze page these people want in order to post upon their own site from the their accessible choices.

    Any squeeze page crafted as well as printed in Instapage must end up being accessible from the their drop-down list in the WordPress dashboard.

    Users may select no matter if the page is actually shown like landing page, a 404 error page, or perhaps their home page of their own website.

    Once the user has chosen a webpage, inserted a URL for the page, as well as struck the actual

    Release key, they ought to be able in order to observe which lead capture page on their own WordPress website.

    The method for releasing landing pages upon a Drupal site is really identical.


    Publishing a Landing Page on Your Own Domain

    Besides publishing landing pages on a WordPress or Drupal site, end users may also utilize the domain name these people have authorized in order to help to make their pages available on-line.

    Instapage presents instructions for many of the actual most popular domain name registrars to aid users rapidly connect their own website to their own Instapage account.

    There is additionally plenty of documents on the web site in which describes the process within much more detail.

    Users may connect an unlimited number of domains as well as subdomains to their own InstaPage account, permitting them in order to submit up to 30 landing page experiences upon the actual Company plan (a lot more on the Business program) from any one period, around numerous domain names or even WordPress and Drupal platform sites.

    End users could additionally download landing pages and discuss all of them together with other InstaPage end users which may add all of them directly into their accounts regarding enhancing as well as posting.



    Instapage Integration Options

    InstaPage lead capture pages can integrate with a wide range associated with third-party providers, such as stats tools, email marketing solutions, and webinar providers.

    When end users wish in order to promote products with Instapage, they can link their own lead capture pages to the Shopify platform ecommerce retail store or Pay pal in order to gather payments on-line.

    Users could likewise integrate easily InstaPage with Zapier in order to connect their lead capture pages with even more applications and providers.

    It really is really worth looking at the integrations records to see when it is possible in order to hook up landing pages in order to the particular service.

    Tracking, Testing, and Reporting:

    After end users release a lead capture page, they may commence checking its functionality.

    One alternative would be to utilize the integral heatmap application to see what visitors have already been doing although viewing the pages of content, including in which they’ve been clicking or even what lengths they have been scrolling through.

    This particular is particularly useful when the actual squeeze page is not necessarily creating as much potential customers as expected.

    The actual heat map can aid uncover potential issues, including switches that site visitors usually do not identify because buttons or perhaps kinds which are too much straight down the page, over and above in which most of the target audience is scrolling through in order to.

    In addition to heatmaps, end users can additionally see the actual conversion rate regarding their pages of content as well as other statistics data points to help monitor their own effectiveness.

    Incorporating together with Google Analytics platform provides much more insight directly into just how pages tend to be performing.

    To help obtain even more conversion rates out of site visitors, Instapage permits end users run A/B tests on squeeze pages.

    Through the settings, users can produce a replica of the lead capture page and then create alterations to the brand new edition, such as altering the actual call-to-action.

    Instapage will then display the actual distinct variants of the page in order to guests to find out which 1 works the best.  


    Other Features of Instapage:

    Along with the themes, mobile-responsive webpage layouts, as well as publishing alternatives discussed previously, InstaPage provides a lot more functions that have produced that one of the powerful as well as popular lead capture page design and also prospecting services obtainable these days.

    Several illustrations of these functions contain the power for numerous users to be able to work together on the a task as well as interact on the exact same squeeze pages with a record of communication and also changes which were created. Instapage additionally offers the choice integrating along with Google AdWords platform to determine marketing data within the Instapage dashboard.

    There’s also a large stockpile of on the internet records to aid end users obtain the utmost from InstaPage, along with assistance pertaining to making Google AMP landing pages. To look at the entire list of Instapage features, check out their programs webpage on the site.  


    Instapage Pricing





    With regards to prices, potential consumers may take advantage of InstaPage’s two-week free trial.

    However, consumers need to provide payment to get into the free trial and will be automatically billed as soon as the free trial has ended.

    Terminating the assistance is easy if end users aren’t satisfied by using Instapage. If consumers become happy using the demo, you will find two registration options obtainable pertaining to Instapage.

    The first choice will be the InstaPage Business method, that costs 199 dollars monthly.

    Nonetheless, end users can conserve 25% by choosing to cover annually, which often involves a payment involving 1,788 dollars, making the monthly price equal to $149.

    Custom Enterprise Plan

    Instapage features a personalised Business plan for companies that have particular demands.

    The plan is sold with customized prices that reflects the settings.

    Right after using a phone call together with the revenue staff, a customized Enterprise strategy will be setup in accordance with your requirements.

    You are able to have a look at what’s integrated within the Company plan and the additional features accessible to Business customers around the Instapage costs site.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Instapage Logo Final Thoughts

    Instapage can be a effective squeeze page creator and also posting instrument in which provides numerous advantages to the users.

    Its basic web templates and also sophisticated page builder allow customers to generate various kinds of squeeze pages effortlessly.

    The actual Live journal is intergrated will be well executed, rendering it straightforward in order to publish landing pages in your WordPress website with InstaPage’s totally free plug-in.

    Moreover, submitting squeeze pages in your personal domain names is actually similarly effortless, and also InstaPage takes care of every one of the web hosting for you personally.

    Instapage allows you to deliver data files, accumulate leads by way of your own landing pages, as well as integrate the pages along with many third-party solutions, rendering it appropriate with regard to numerous projects.

    Nevertheless, the particular slightly minimal options with regard to marketing products directly through your website landing pages may set several audience off of.

    The key sticking point with Instapage is its costs, which usually may possibly be difficult to warrant with regard to several users.

    However, for those that can, Instapage is a great recommendation.

    On the other hand, consumers can start with a WordPress-based configuration using the Divi theme with its amazing page builder application tool, an enormous and increasing library associated with web templates, as well as split testing functions for a fraction of the cost.

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage Logo