Instapage Landing Page Tutorial: Know THIS [2023]

When it comes to producing landing pages that effectively produce prospects and enhance revenue, you might have come across Instapage being a potential remedy. Instapage Landing Page Tutorial

InstaPage offers many different expertly crafted modern squeeze page themes and a robust page builder device, that sounds promising. However, the true query remains if Instapage satisfies its hype and also can actually help you in making conversion-focused landing pages easily.

On top of that, considering fairly elevated prices, you may be thinking about whether it’s worth investing. Within this all-inclusive assessment regarding InstaPage, we aim to supply you solutions for these questions.

We will explore the platform’s main functions, analyze its interface, and appraise the general efficacy being a squeeze page builder.

By the end of the assessment, you will possess a clearer understanding about whether Instapage could be the ideal landing page creator to meet your specific requirements.

Therefore let’s begin, let us delve in.  


Instapage Overview

InstaPage is actually the web-based system which supplies all the necessary resources to produce and publish landing pages.

It does not matter if you own the website or an web presence – with InstaPage, one have the ability to quickly produce conversion-optimized landing pages which aid you to generate additional leads, sell additional products, or even encourage other actions coming from the site visitors.

Even though you don’t have code or style knowledge, InstaPage’s functions help to make the process involving creating effective lead capture pages effortless.

With instruments such as heatmap, statistics, and split-testing, one could employ visitor information to maximize your squeeze page styles and also render them even more productive.

Here is a quick breakdown regarding why one might picking InstaPage for your landing page constructor:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

After reading the aforementioned overview, one may be interested in employing InstaPage as your lead capture page creator.

Yet, it is vital to appraise whether InstaPage’s functions are just as successful as they actually sound.

In this particular segment, we will dive deep in to these main features regarding InstaPage and also see just how effectively these features perform.

Instapage Templates



Instapage claims to supply above two hundred themes, however when exploring their collection, we actually found that in fact here are merely approximately eighty themes.

A number of these layouts may be not full landing page options, such as the thank you page layouts. Nonetheless, the templates obtainable have been crafted to very high standard and also cover a range concerning aims.

Because of their filters, one have the ability to swiftly locate the sort regarding template you need when initiating a new squeeze page.

Drag and Drop Editor

Drag and Drop Editor

The particular editing tool of InstaPage gives one the liberty to produce a customized squeeze page, no matter if one start with the help of the blank fabric or even a template.

The actual Instapage page creator lets one locate your components anywhere on your webpage, without constraints or even a grid layout.

Beneficial signs and grids tend to be displayed as one shift elements around the page, making this easier to position your webpage items.

This page creator also reveals your length among items upon your page, allowing you in order to place webpage items together with accuracy.

The drag and drop interface snaps elements towards your fundamental grid-based design, supplying direction when arranging webpage items.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


Instapage’s InstaBlocks capability allows you to construct a library of reusable components, or blocks, which you could insert into any your landing pages.

This function is really useful if you are developing various squeeze pages on behalf of yourself or perhaps your customers.

You could save custom testimonials, page headers, footers, calls-to-action, as well as everything else you create with InstaPage in the form of InstaBlocks.

Instapage additionally arrives with a wide-ranging range associated with Instablock themes that one can utilize as starting points.

Their Global Blocks functionality, that permits one in order to revise an Instablock within their library and witness such changes automatically used to every occurrence of such block in the released pages, is accessible exclusively in the much more pricey Business permit associated with Instapage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs. You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    Although there are a few useful alternatives, their widget range is as comprehensive in comparison with various other page creators such as Divi and Elementor.

    Here exist pre-constructed pricing tables along with various other components in their webpage layouts, but including these for your pages is quite as easy like having accessibility to pre-made widgets that you can drag and drop on to your webpages.

    Nonetheless, the Instablock function provides one an approach in order to produce an element, such as the cost table or perhaps call-to-action, and also store it for reusing on virtually any webpage needed.

    Mobile-Friendly Page Designs

    Instapage mobile friendly


    Instapage makes sure which every one of lead capture pages created upon their system are responsive automatically.

    However, users could switch towards the mobile edition of the webpage these people tend to be engaged on within their editing tool and also produce modifications which only mobile end users will notice.

    InstaPage does include their functionality in order to display slightly distinct editions of lead capture pages, according to regardless of whether guests are using a smartphone or even desktop computer gadget.

    However, users can only cover components they do not wish in order to display to mobile phone users, rather than actually producing 2 totally distinct versions of their webpage.

    The InstaPage page creator has an impressive user interface that is actually user friendly and also gives plenty of flexibility within placing elements.

    Their service also supplies valuable support should end users desire to accurately arrange their page items.

    Although right now there is a scarcity of premade components or even widgets, end users may produce most elements themselves as well as subsequently save all of them with regard to reuse.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Publishing a Instapage squeeze page upon the WordPress website is easy. Users need in order to trigger their complimentary plugin upon their website and also link their WordPress platform site to their own Instapage accounts through inputting several readily available particulars.

    Once the a couple of profiles are connected, users may simply choose which usually landing page these people desire in order to publish on their website from the the available choices.

    Any squeeze page created as well as published within Instapage must be accessible from the dropdown menu within the WordPress platform dash panel.

    Users may choose no matter if their webpage is exhibited as being a lead capture page, a 404 page, or even the homepage of their site.

    As soon as their user offers selected a page, entered a web address for the page, as well as pressed the

    Publish button, these people must have the ability to see that squeeze page on their own WordPress web site.

    Their process for releasing squeeze pages upon the Drupal platform web site is really comparable.



    Publishing a Landing Page on Your Own Domain

    In addition to releasing landing pages upon the WordPress or even Drupal web site, end users could likewise use the domain they possess registered to make their webpages accessible online.

    Instapage presents directions regarding several associated with the most widely used domain name registrars to aid end users rapidly hook up their own domain for their own InstaPage accounts.

    There’s also lots of records upon the actual site that clarifies the process within a lot more detail.

    Users can connect an unlimited quantity of domains as well as subdomains for their own Instapage account, permitting all of them in order to submit as much as thirty lead capture page experiences on the Business plan (more on the Business strategy) from any 1 time, throughout numerous domain names or even WordPress platform and also Drupal platform sites.

    End users could likewise get lead capture pages as well as share all of them with some other InstaPage users who could add all of them directly into their account with regard to editing and also posting.



    Instapage Integration Options

    Instapage landing pages could integrate with a wide range of third-party options, which includes analytics resources, email marketing services, and web seminar companies.

    If users want in order to advertise goods together with Instapage, these people could connect their own lead capture pages to a Shopify platform ecommerce shop or Pay pal to collect payments on the internet.

    End users could additionally integrate Instapage along with Zapier platform to connect their own squeeze pages together with much more apps and also providers.

    It really worth looking at the actual integrations documents to find out if it is feasible to connect landing pages in order to a certain support.

    Tracking, Testing, and Reporting:

    Once users submit the lead capture page, these people can start supervising the overall performance.

    One choice would be to make use of the actual built-in heatmap device to see exactly what visitors are already doing while viewing the webpages, such as where they’ve been pressing or perhaps what lengths they’ve already been scrolling.

    This is actually particularly beneficial if the squeeze page is not really producing as numerous prospects since anticipated.

    The heatmap can assist uncover possible issues, including control keys which site visitors don’t acknowledge since control keys or even kinds that are too far down the page, beyond where most from the target audience is scrolling through in order to.

    In addition to heat maps, users can additionally observe the actual conversion percentages associated with their pages of content and also other analytics information to assist monitor their efficiency.

    Including together with Google Analytics gives a lot more understanding in to just how pages of content are usually performing.

    To help acquire much more conversion rates out of the visitors, InstaPage enables users run A/B testing on their squeeze pages.

    Through the controls, end users may produce a copy of a landing page and help make alterations towards the fresh version, such as altering the actual call-to-action.

    Instapage will likely show the distinct versions from the webpage in order to visitors to determine that one works the very best.  


    Other Features of Instapage:

    In addition to the themes, mobile-responsive webpage layouts, as well as publishing alternatives talked about earlier, InstaPage has a lot more features which have created that one of the powerful and well-liked lead capture page design and prospecting solutions accessible these days.

    A few illustrations of these capabilities contain the power for multiple consumers to be able to team up upon a job as well as interact about the identical lead capture pages along with an archive of conversation and alterations that have been created. Instapage additionally gives the choice integrating together with Google AdWords to see marketing data inside Instapage dashboard.

    There’s also a large library associated with on-line documentation to aid end users acquire the absolute most out of the Instapage, in addition to help regarding making Google Accelerated Mobile Pages landing pages. To see the complete list of InstaPage features, go to their packages webpage on their own web site.  


    Instapage Pricing





    When it comes to costs, possible consumers can benefit from InstaPage’s 14-day trial offer.

    Nonetheless, end users need to supply payment to get into the trial and also will undoubtedly be instantly charged as soon as the trial ends.

    Canceling the support is not difficult when end users are certainly not satisfied with the help of InstaPage. In case end users are contented with all the trial, you will find a couple of registration options available for Instapage.

    The first choice may be the Instapage Business method, which usually costs 199 dollars monthly.

    However, end users could preserve twenty-five percent through choosing to cover yearly, which involves a cost associated with 1,788 dollars, generating the month-to-month cost comparable to $149.

    Custom Enterprise Plan

    Instapage provides a custom Venture plan for businesses who have unique needs.

    The blueprint includes tailor-made costs that mirrors the settings.

    After using a call together with the sales group, a personalized Enterprise strategy will be established in accordance with your needs.

    You can take a look at what exactly is incorporated inside the Business strategy and also the additional features accessible to Enterprise consumers on the Instapage prices web page.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Instapage Landing Page Tutorial Final Thoughts

    InstaPage can be a effective website landing page contractor as well as posting device that offers several benefits to the consumers.

    The basic web templates and also sophisticated website builder enable consumers to create various kinds of squeeze pages effortlessly.

    The WordPress incorporation will be well-implemented, making it easy to submit website landing pages on your WordPress platforms site along with Instapage’s free plugin.

    Additionally, publishing landing pages in your personal domain names will be similarly simple, and Instapage handles every one of the web hosting for you personally.

    InstaPage permits you to definitely deliver downloads, accumulate prospects via the website landing pages, as well as integrate your webpages with numerous third party providers, rendering it suitable regarding several assignments.

    Nevertheless, the particular somewhat limited alternatives regarding promoting products directly via your squeeze pages may possibly place some audience off.

    The primary sticking point together with InstaPage is actually its pricing, that may be challenging to warrant for some users.

    Nonetheless, for those who may, InstaPage is a wonderful advice.

    However, customers can easily start with the WordPress dependent configuration while using Divi theme using its impressive website builder device, an enormous as well as growing collection regarding themes, as well as divided assessment features for a fraction

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage Landing Page Tutorial