Instapage Inc: Best Page Builder in 2023?

In terms of producing lead capture pages which generate leads as well as increase business, you may have stumbled upon InstaPage as a possible solution. Instapage Inc

Instapage supplies many different professionally-designed modern lead capture page themes and a powerful page builder instrument, that seems promising. But, the actual question is whether or not it lives up to the hype and also can in fact help you making conversion-optimized squeeze pages effortlessly.

On top of that, taking into account relatively high prices, you could be pondering if it is well worth the financial commitment. Inside this all-inclusive assessment concerning Instapage, our team aim to present you solutions to such inquiries.

We will examine its main capabilities, explore its interface, and appraise the general usefulness being a squeeze page creator.

At the conclusion of this assessment, you shall possess a more precise comprehension regarding if Instapage could be the right landing page builder for your own necessities.

Hence without further ado, let us dive intο.  


Instapage Overview

Instapage is really the web-based platform which offers all the important tools to construct as well as publish lead capture pages.

No matter whether you already own a web site or even an web existence – through InstaPage, one can quickly build conversion-focused landing pages which assist you to produce extra leads, market extra goods, or encourage additional actions coming from the site visitors.

Even though you may do not have any coding or design expertise, InstaPage’s features make the method of developing efficient squeeze pages easy.

Utilizing resources including heat map, statistics, and also split-testing, you could utilize visitor information in order to maximize your lead capture page layouts and render them even more productive.

Here is a brief breakdown of the reason why one think about picking InstaPage for your lead capture page constructor:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

Following perusing the previous overview, one might become interested in using Instapage for your landing page constructor.

Nonetheless, it’s essential for you to appraise whether or not Instapage’s functions really are just as successful as they actually appear.

In this particular part, we’ll dive in to these key features regarding Instapage and examine just how effectively these features work.

Instapage Templates


Instapage professes to supply over two hundred layouts, but when going through their library, we found that in fact there are just around 80 themes.

A number among such themes might be not full lead capture page alternatives, such as the thank-you webpage layouts. Nonetheless, these templates obtainable have been created to a high standard and also encompass an array of goals.

Owing to the filters, one have the ability to rapidly identify the type regarding theme you require while beginning a brand new landing page.

Drag and Drop Editor

Drag and Drop Editor

The particular editing tool regarding InstaPage offers you the flexibility in order to produce a customized squeeze page, regardless of whether you begin from the empty canvas or perhaps the template.

The InstaPage page builder enables one place the elements everywhere upon the page, with no restrictions or even the grid design.

Helpful markers as well as gridlines are shown while one move components around your webpage, making it simpler to position your webpage components.

The page builder additionally presents the length between elements on the your webpage, permitting one to locate webpage items with accuracy.

The drag and drop interface fixes components to the fundamental grid layout, providing guidance whenever setting up webpage items.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


Instapage’s InstaBlocks function enables you in order to create a collection associated with reusable components, or even blocks, which one may add in to any your landing pages.

Such function is actually helpful if you are creating various lead capture pages for yourself or perhaps your customers.

You could store customized recommendations, page headings, footings, calls-to-action, and everything else one produce using Instapage as Instablocks.

InstaPage additionally comes with a varied array regarding Instablock layouts that one to employ as starting points.

Their Global Blocks functionality, which permits one to update an InstaBlock in their collection as well as witness such modifications instantly applied for each instance of such section within the released pages, is accessible exclusively in their much more expensive Business permit associated with InstaPage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs.

You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    While there actually are several valuable options, the widget selection isn’t quite as broad when compared to various other page builders like Divi and also Elementor Pro.

    Here exist pre-constructed cost tables as well as various other elements in the webpage templates, nevertheless adding these for the pages is quite as straightforward like possessing access for ready-made gadgets that one could drag-and-drop onto the webpages.

    Nevertheless, the Instablock feature provides you a way to produce a component, for example a pricing table or perhaps CTA, as well as save it with regard to reuse on virtually any webpage when.

    Mobile-Friendly Page Designs

    Instapage mobile friendly

    Instapage makes sure which all lead capture pages created on their platform happen to be responsive automatically.

    Nonetheless, end users could move towards their mobile view associated with their webpage they tend to be focusing on within their editor as well as make modifications which only mobile users are going to observe.

    InstaPage really does include their functionality to show somewhat distinct editions of landing pages, according to regardless of whether guests are using a mobile phone or computer device.

    Nevertheless, users can simply hide elements these people don’t desire in order to show to smartphone end users, rather than actually developing two completely distinct variants of their page.

    The InstaPage page creator boasts an impressive interface which is really simple to use and gives loads of flexibility within locating items.

    Their platform also supplies helpful assistance if users wish to exactly line up their own webpage items.

    Despite the fact that there is really a scarcity associated with pre-built items or gadgets, end users could develop most items by themselves as well as then save all of them with regard to reusage.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Posting a InstaPage squeeze page on the WordPress website is really straightforward. Users need to activate the free plug-in upon their website and link their own WordPress website for their own InstaPage accounts simply by adding a few quickly available particulars.

    Once the two accounts are linked, users could simply select that landing page they wish to publish upon their own website from the the accessible alternatives.

    Virtually any landing page crafted and also printed within InstaPage should end up being available from the dropdown menu in their WordPress dashboard.

    Users may select whether their page is exhibited as squeeze page, the 404 page, or even the home page associated with their web site.

    Once the user provides selected a webpage, entered a URL for the page, and struck the

    Submit switch, they will must be able to view that squeeze page on their own WordPress website.

    The procedure with regard to publishing landing pages upon a Drupal platform web site is really identical.


    Publishing a Landing Page on Your Own Domain

    Besides posting squeeze pages on the WordPress or even Drupal site, end users can also utilize a domain name they possess registered to help to make their pages available online.

    Instapage presents guidelines for numerous of the most widely used domain name registrars to help end users quickly connect their website for their own InstaPage account.

    There exists likewise a lot of records on the website in which describes the process within much more depth.

    Users can hook up a limitless variety of domains as well as sub domain names to their own Instapage account, permitting them to post as much as thirty lead capture page experiences upon the actual Company program (more upon the actual Business program) at virtually any 1 period, around several domain names or WordPress as well as Drupal websites.

    End users may likewise get lead capture pages and also discuss them together with other InstaPage users that may upload them in to their own accounts with regard to enhancing as well as releasing.



    Instapage Integration Options

    InstaPage lead capture pages may integrate together with an array of 3rd party solutions, including stats tools, email marketing solutions, as well as webinar companies.

    If users want to advertise products with InstaPage, these people could connect their own squeeze pages to the Shopify e-commerce shop or perhaps Pay pal in order to gather repayments on the internet.

    End users can additionally integrate InstaPage together with Zapier to link their own landing pages with a lot more applications and also services.

    It really is really worth looking at the integration documentation to find out in case it’s feasible to hook up landing pages in order to the particular service.

    Tracking, Testing, and Reporting:

    After end users publish the squeeze page, these people may commence supervising the overall performance.

    One choice is to utilize the built-in heatmap device to find out what visitors have been performing although seeing the actual webpages, such as exactly where they have been clicking or even how far they’ve already been scrolling through.

    This particular is particularly beneficial if the actual landing page is not necessarily generating as numerous prospects as anticipated.

    The heat map can help uncover possible problems, including control keys which visitors don’t acknowledge since control keys or types that are too far lower the web page, beyond in which the majority of of your audience is actually scrolling through to.

    As well as heatmaps, users may additionally see the actual conversion rate associated with their own webpages and various analytics information to aid monitor their own efficiency.

    Integrating together with Google Analytics provides much more understanding in to just how webpages are executing.

    To assist acquire even more sales from site visitors, Instapage lets end users manage A/B tests on landing pages.

    Via the handles, users may create a copy of the landing page and then make modifications to the fresh edition, including altering the call-to-action.

    Instapage will then display the distinct versions of the webpage to site visitors to determine which one works the most effective.  


    Other Features of Instapage:

    In addition to the actual templates, mobile-responsive webpage designs, as well as publishing choices talked about earlier, InstaPage has a lot more features that have produced that one of the most powerful as well as preferred landing page design and also prospecting solutions accessible today.

    Several good examples of such capabilities contain the power for numerous end users to collaborate upon a project and interact around the exact same lead capture pages with an archive of communication and also alterations that have been created. Instapage also gives the alternative integrating together with Google AdWords to find out advertising information inside InstaPage dash panel.

    There is also a big collection regarding on-line documents to assist users obtain the utmost from InstaPage, as well as assistance pertaining to making Google Accelerated Mobile Pages squeeze pages. To look at the full list of InstaPage features, go to their programs site on their own web site.  


    Instapage Pricing





    In terms of pricing, prospective users can benefit from Instapage’s two-week free trial.

    Nevertheless, end users will have to provide payment to get into the free trial and is going to be automatically charged as soon as the trial is over.

    Terminating the service is easy if end users are certainly not satisfied by using InstaPage. Should users are happy with the trial, there are pair of registration choices obtainable for InstaPage.

    The first choice may be the Instapage Company plan, which usually charges $199 each month.

    Nevertheless, consumers may preserve twenty-five percent by picking to pay each year, which often requires an upfront cost of 1,788 dollars, rendering the per month price comparable to $149.

    Custom Enterprise Plan

    InstaPage features a personalised Enterprise plan pertaining to organizations which have specific requirements.

    The blueprint includes customized prices that reflects your configuration.

    Following having a call with the product sales team, a personalized Venture method will likely be established in accordance with your needs.

    It is possible to take a look at what’s incorporated within the Enterprise method and also the bonus deals available to Enterprise customers around the InstaPage prices page.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Instapage Inc Final Thoughts

    InstaPage is a strong squeeze page creator and also publishing instrument that gives many benefits to the customers.

    Its beginner web templates and advanced website builder enable users to create various kinds of website landing pages quickly.

    The Live journal incorporation is actually well executed, making it easy to be able to publish squeeze pages on your own WordPress platforms website along with Instapage’s free plug-in.

    Furthermore, submitting squeeze pages on your own domain names is actually similarly simple, and also Instapage manages all of the web hosting to suit your needs.

    InstaPage permits you to provide data files, collect prospects by means of your own squeeze pages, and also integrate your own webpages together with numerous third party solutions, rendering it ideal regarding several assignments.

    Nevertheless, the particular a bit limited options with regard to marketing goods directly through the squeeze pages may possibly place some readers off.

    The primary sticking point along with Instapage is actually its costs, that might be challenging to warrant for several users.

    Nonetheless, for people who can, InstaPage is a wonderful suggestion.

    However, customers can start with the WordPress dependent settings using the Divi theme using its remarkable website builder instrument, a vast as well as growing collection of templates, and split testing features for a fraction of the cost.

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage Inc