Instapage Cost: Best Page Builder in 2023?

When it comes to producing squeeze pages that effectively create leads as well as enhance revenue, you may have found InstaPage being a possible solution. Instapage Cost

InstaPage offers an array of professionally-designed contemporary squeeze page templates as well as a powerful page creator tool, that appears enticing. But, the true inquiry remains whether it lives up to its promises as well as can actually help you making conversion-optimized squeeze pages with no trouble.

Furthermore, taking into account relatively elevated costs, you may be questioning whether it’s valuable investing. Through this thorough assessment of InstaPage, our team intend to offer you answers for such queries.

We will explore its key capabilities, analyze the interface, and also appraise its general potency being a lead capture page creator.

By the close of the review, you will have a more precise grasp of whether or not Instapage is the best landing page creator to meet your specific necessities.

So let’s get started, let us dive intο.  


Instapage Overview

InstaPage is actually a web-based platform that supplies every one of required resources for develop and release lead capture pages.

It doesn’t matter whether or not you already have the site or even the internet presence – by using Instapage, one have the ability to easily create conversion-optimized lead capture pages that can assist you produce more prospects, market additional goods, or even motivate additional activities from your users.

Although you may do not have programming or even style expertise, Instapage’s functions make the procedure of producing effective landing pages effortless.

With resources like heatmap, evaluation, as well as split-testing, one could utilize site visitor data to maximize your squeeze page layouts and make all of them even more efficient.

Here’s a quick breakdown as to the reason why one might opting for InstaPage for your lead capture page builder:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

Following going through the aforementioned overview, one may become curious about employing InstaPage for your lead capture page constructor.

Nevertheless, it’s crucial to appraise whether Instapage’s functions really are as successful like they seem.

Within this segment, we will dive deep into the key features associated with InstaPage and find out how effectively these features operate.

Instapage Templates


InstaPage professes to supply above two hundred themes, nevertheless when browsing the catalog, we actually discovered that there are only approximately eighty layouts.

Some among such templates are not really entire landing page choices, for example those thank you webpage templates. Nevertheless, the templates available are created to very high level as well as address a variety concerning objectives.

Owing to the filters, one can swiftly locate the type regarding theme you need while initiating a brand new squeeze page.

Drag and Drop Editor

Drag and Drop Editor

The editor of Instapage provides one the flexibility to generate a custom squeeze page, no matter if you start from the clean canvas or even the theme.

The Instapage page builder lets one place the items anyplace upon your webpage, without constraints or even a grid layout.

Helpful markers and also gridlines tend to be exhibited while you relocate items about the site, which makes this simpler to line up the webpage items.

The page builder also presents your area in between elements upon your page, permitting you to position page components together with exactness.

The drag and drop user interface fixes items to the fundamental grid style, supplying guidance while setting up webpage items.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


InstaPage’s InstaBlocks function permits you in order to create a library of reusable assets, or blocks, which one may add into any one of the landing pages.

Such function is really beneficial if you’re making various squeeze pages on behalf of your own self or even the clients.

You could save customized testimonials, webpage headers, footings, CTAs, and anything else you produce using Instapage as Instablocks.

Instapage furthermore arrives with a varied range associated with Instablock themes for you to utilize for starting points.

The Global Instablocks feature, which allows you to update a single Instablock in their collection and also witness those modifications instantly used for every instance of such section within your published pages, can be accessible only within their more expensive Business permit of Instapage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs.

You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    While there are some helpful alternatives, their gadget variety isn’t quite as comprehensive when compared to additional page builders for example Divi Builder and also Elementor Pro.

    There are premade pricing tables along with other components in their page layouts, nevertheless including these to your webpages isn’t as easy as possessing accessibility to pre-made widgets which one can drag-and-drop onto your webpages.

    However, the Instablock feature gives one a method to create a component, for example a cost table or even CTA, as well as save it with regard to reusing upon any webpage required.

    Mobile-Friendly Page Designs

    Instapage mobile friendly

    InstaPage guarantees which every one of squeeze pages made upon their system are mobile-friendly automatically.

    Nonetheless, users can move towards their mobile edition associated with the page these people tend to be working on within the editing tool and also produce alterations which only smartphone users will see.

    Instapage does incorporate their functionality to display marginally varying editions of squeeze pages, based on whether visitors are using the mobile phone or perhaps desktop computer gadget.

    However, end users may simply cover items these people don’t wish to reveal to mobile phone end users, rather than actually producing a couple of entirely different variants of their page.

    The Instapage page builder boasts an impressive user interface which is actually user friendly and also gives plenty associated with flexibility in locating items.

    The system also supplies valuable support if users want in order to exactly align their page items.

    Although there is an absence of pre-built items or perhaps widgets, end users can create most components on their own and also after that store all of them with regard to reuse.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Releasing an InstaPage landing page on the WordPress platform website is really easy. Users have to enable the free plug-in upon their own website and also link their WordPress platform website to their own Instapage account through entering a couple of readily accessible information.

    When the 2 accounts usually are linked, users could simply pick which landing page they want in order to publish on their own website from the their available choices.

    Any lead capture page made and published within Instapage should end up being available from the the drop-down list in the WordPress platform dash panel.

    Users could choose regardless of whether their page is exhibited as being a squeeze page, the 404 page, or perhaps their home page associated with their web site.

    As soon as the end user offers chosen a webpage, inputted a web address for it, and hit the

    Release key, they will should find a way to observe which landing page on their own WordPress website.

    Their method for releasing landing pages upon a Drupal website is identical.


    Publishing a Landing Page on Your Own Domain

    Along with releasing landing pages on a WordPress platform or Drupal site, users can additionally employ the domain these people possess registered to help to make their own pages available on-line.

    InstaPage displays instructions for numerous associated with the actual most widely used registrars to help users swiftly connect their own domain for their own InstaPage account.

    There is additionally a lot of documentation upon the site in which describes the method within more depth.

    End users may connect a limitless quantity of domain names and sub domain names to their InstaPage accounts, enabling them in order to submit as much as thirty lead capture page experiences on the actual Company program (more upon the Business plan) from any a single moment, throughout multiple domain names or perhaps WordPress platform as well as Drupal platform sites.

    Users could also get lead capture pages and also discuss all of them together with other Instapage end users that may upload all of them in to their account with regard to modifying as well as publishing.



    Instapage Integration Options

    InstaPage lead capture pages could integrate together with an array associated with 3rd party providers, including stats tools, e-mail marketing services, and also web seminar companies.

    If end users want in order to market products with InstaPage, they can connect their lead capture pages in order to a Shopify platform ecommerce store or even PayPal in order to collect payments on the internet.

    End users can additionally integrate Instapage along with Zapier platform in order to link their own lead capture pages together with much more applications as well as providers.

    It really is worth examining the integration documentation to see if it’s feasible to link lead capture pages to a certain assistance.

    Tracking, Testing, and Reporting:

    Once users release a lead capture page, they may begin supervising the functionality.

    One particular alternative is to use the actual inbuilt heat map tool to determine exactly what visitors are already carrying out whilst looking at the webpages, including in which they’ve been pressing or what lengths they’ve been scrolling through.

    This particular is actually especially useful if the actual lead capture page is actually not necessarily producing as numerous prospects because predicted.

    The heatmap can assist uncover potential concerns, for example control keys which visitors do not acknowledge since buttons or types that are too much down the page, over and above where most from the target audience is scrolling in order to.

    As well as heatmaps, end users may likewise see the actual conversion rates associated with their own pages of content and additional analytics information to help monitor their own usefulness.

    Integrating along with Google Analytics provides a lot more knowledge directly into how pages of content are usually performing.

    To assist get much more sales out of the site visitors, Instapage permits users run A/B tests on their squeeze pages.

    By means of the settings, users could create a duplicate of the squeeze page and then make alterations to the fresh version, such as changing the call-to-action.

    InstaPage will then display the various variants of the page in order to guests to see which usually a single functions the most effective.  


    Other Features of Instapage:

    Along with the themes, mobile-responsive web page designs, as well as publishing options talked about earlier, InstaPage provides numerous functions which have made that probably the most powerful as well as well-liked squeeze page creation as well as to generate leads services obtainable nowadays.

    Some good examples of these capabilities consist of the power with regard to numerous end users in order to team up on the a task and also work together on the identical squeeze pages along with accurate documentation of communication as well as modifications which were produced. InstaPage additionally gives the choice of with Google AdWords to determine advertising data inside the InstaPage dashboard.

    There is also a sizable stockpile associated with on-line documents to help end users obtain the absolute most out of InstaPage, along with support for generating Google AMP lead capture pages. To see the complete list of InstaPage functions, visit the programs site on their web site.  


    Instapage Pricing





    When it comes to costs, prospective consumers might make use of Instapage’s 14-day free trial.

    Nonetheless, users will have to provide payment information to get into the free trial and will be automatically charged as soon as the free trial has ended.

    Ending the support is not difficult if consumers are not satisfied with the help of InstaPage. If users are contented with all the demo, you will find pair of membership alternatives obtainable pertaining to Instapage.

    The initial option will be the InstaPage Company strategy, which costs 199 dollars monthly.

    However, end users could preserve 25% through picking to spend each year, which often needs a payment associated with $1,788, making the month-to-month price equal to 149 dollars.

    Custom Enterprise Plan

    InstaPage features a customized Business method for companies that have specific needs.

    The plan comes with tailor-made costs in which reflects the settings.

    After using a telephone call with the sales group, a customized Business method will be setup according to your needs.

    You are able to take a look at what’s incorporated within the Enterprise plan and the extras open to Venture consumers around the Instapage pricing site.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Instapage Cost Final Thoughts

    InstaPage is a effective website landing page creator as well as publishing instrument which provides many benefits to its users.

    Its basic web templates as well as advanced website builder enable users to produce various kinds of squeeze pages quickly.

    The actual Live journal is intergrated will be well-implemented, making it simple in order to submit squeeze pages on your own WordPress platforms website along with InstaPage’s no cost plug-in.

    Moreover, publishing landing pages on your personal internet domain names will be similarly effortless, as well as Instapage manages all the hosting to suit your needs.

    InstaPage allows one to deliver downloads, accumulate prospects via the squeeze pages, as well as integrate your pages with several alternative party solutions, making it ideal with regard to numerous tasks.

    However, the particular slightly restricted alternatives regarding promoting items straight via your own website landing pages might put a few visitors off.

    The key sticking point with InstaPage is actually it’s pricing, that may become a challenge to justify for a few consumers.

    However, regarding people who can, Instapage is a wonderful recommendation.

    However, consumers may focus on any WordPress-based configuration using the Divi theme having its impressive website builder device, a vast and growing catalogue regarding web templates, and also divided assessment functions for a fraction

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage Cost