When it comes to producing landing pages which generate leads and also raise sales, you may have come across Instapage being a possible solution. Instapage Automation
InstaPage offers many different professionally-designed contemporary lead capture page layouts as well as a robust page builder tool, that sounds enticing. Nevertheless, the true query is if Instapage satisfies its hype as well as could really assist you in create conversion-optimized landing pages with ease.
Additionally, with comparatively high prices, you may be questioning whether it’s well worth investing. Within this extensive assessment pertaining to InstaPage, our team intend to provide you solutions for these inquiries.
We will explore the platform’s primary functions, discover its UI, and appraise the overall potency as a squeeze page builder.
By the close of the evaluation, you’ll possess a clearer knowledge of whether InstaPage is the ideal lead capture page builder to meet your requirements.
Therefore without further ado, let us dive in.
Instapage Overview
InstaPage is actually the web-based system that offers all the needed tools for construct and release squeeze pages.
It doesn’t matter whether or not you own the site or even an internet existence – with InstaPage, you can easily develop conversion-optimized squeeze pages that can enable you to create additional leads, market additional items, or even motivate other activities from your site visitors.
Even though you don’t have coding or even layout knowledge, InstaPage’s capabilities make the process involving developing effective squeeze pages easy.
With resources including heat map, analytics, and split-testing, one could utilize user data to improve your lead capture page styles and also render them more successful.
Below is a short breakdown of the reason why you think about choosing InstaPage as your lead capture page constructor:
- Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
- Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
- Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
- Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
- Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
- Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
- Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
- 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.
We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.
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Instapage Features
Following perusing that aforementioned overview, you may become keen on using InstaPage to be the lead capture page creator.
Yet, it’s crucial to appraise whether or not InstaPage’s functions are just as efficient as they actually appear.
Within this part, we will dive deep into these primary functions of Instapage and examine how effectively they perform.
Instapage Templates

Instapage purports to offer over 200 templates, but when browsing the library, we actually discovered that in fact there exist only around 80 layouts.
A few among such templates may be not full landing page choices, for example the thank-you page layouts. However, the templates accessible are crafted to a high standard and also address an array of goals.
Because of their filters, one can easily locate the type associated with theme you need while beginning a fresh lead capture page.
Drag and Drop Editor

The editor associated with InstaPage offers you the necessary flexibility in order to generate a custom squeeze page, whether you start with a blank fabric or the template.
The Instapage page builder allows you position the items anyplace upon the page, without constraints or even the grid-based layout.
Helpful markers and also gridlines tend to be displayed as you relocate components about your page, making it much easier to position your webpage elements.
This page builder also reveals your length among elements on the your page, enabling you in order to locate webpage elements together with accuracy.
This drag-and-drop user interface fixes components to your root grid style, supplying advice whenever arranging webpage components.
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Customization Options

You can easily customize the elements that make up your pages through the Instapage page builder interface.
Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.
You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.
Instablocks
Instapage’s Instablocks capability allows you in order to construct a collection of reusable assets, or blocks, which one may add in to any of your squeeze pages.
Such capability is actually helpful in case you happen to be developing various landing pages for your own self or even your clients.
One can save customized testimonials, page headings, footings, CTAs, as well as everything else one produce with Instapage as InstaBlocks.
Instapage additionally arrives with a diverse array regarding InstaBlock templates that you can utilize for bases.
The Global Instablocks functionality, that permits you to update an InstaBlock in their collection and witness such modifications automatically applied for every occurrence associated with such section in the published webpages, can be accessible exclusively within their much more costly Enterprise permit of InstaPage.
Landing Page Widgets
Instapage widgets allow you to quickly insert a range of elements into your landing page designs. You can add:
- Headlines
- Forms
- Images
- Buttons
- Paragraphs
- Circles
- Videos
- Boxes
- Vertical and Horizontal lines
- HTML Widgets
- Timers
Whilst there exist a few useful options, their gadget variety is as extensive as additional page builders such as Divi Builder and also Elementor.
There are pre-constructed cost tables and other items in their page layouts, nevertheless including them to the webpages is quite as simple as having accessibility to ready-made widgets that you could drag-and-drop onto the webpages.
Nonetheless, the Instablock feature provides one a way in order to produce an element, for example a cost table or perhaps call-to-action, as well as store this for reusing upon virtually any page needed.
Mobile-Friendly Page Designs

InstaPage ensures which all landing pages made on its platform are mobile-friendly automatically.
Nevertheless, users could move towards their mobile view associated with the page these people tend to be engaged on within the editing tool and create modifications which exclusively smartphone users are going to notice.
Instapage really does include the functionality to display marginally varying versions of squeeze pages, according to whether visitors are using the mobile phone or desktop computer equipment.
Nonetheless, end users may simply hide components they do not desire to show for smartphone users, rather than developing 2 totally distinct versions associated with their webpage.
The Instapage page creator boasts a notable interface which is really easy to use and also gives plenty of freedom within locating components.
The system furthermore offers useful support in case users want in order to accurately arrange their own page elements.
Despite the fact that right now there is really a lack of pre-built elements or perhaps gadgets, users may develop most items by themselves as well as then store all of them with regard to reusing.
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Landing Page Publishing Options:
Once a user has created a landing page on Instapage, they have several publishing options:
They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.
Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.
Instead, users should use a domain they have registered elsewhere.
Publishing an Instapage Landing Page on a WordPress Website:
Publishing an InstaPage landing page on the WordPress website is really simple. Users have to trigger their totally free plugin upon their own site as well as connect their own WordPress web site to their own Instapage accounts by inputting several readily available details.
Once their two accounts usually are linked, users could just select which lead capture page these people desire to post on their own website from the their accessible alternatives.
Virtually any squeeze page created and also published within InstaPage must end up being obtainable from their drop-down list within the WordPress dash panel.
End users can pick no matter if the page is actually displayed as squeeze page, the 404 error page, or even the home page of their website.
When the end user provides chosen a webpage, inserted a web address for it, and hit the
Publish button, these people ought to be able to view that landing page on their own WordPress site.
Their process for releasing squeeze pages upon a Drupal web site is really comparable.

Publishing a Landing Page on Your Own Domain
Besides releasing landing pages on the WordPress platform or perhaps Drupal platform site, users can also utilize the domain name they have authorized in order to make their own webpages obtainable on the internet.
Instapage displays directions regarding numerous of the actual most widely used registrars to help users quickly hook up their own domain for their own Instapage accounts.
There exists also a lot of documents upon the actual website that explains the procedure in much more depth.
Users can hook up an unlimited number of domain names and also sub domain names to their own InstaPage account, allowing them in order to submit as much as thirty lead capture page experiences on the Business program (a lot more on the Venture strategy) at any one moment, around numerous domains or even WordPress platform as well as Drupal platform web sites.
End users may additionally download lead capture pages and discuss all of them along with other Instapage end users which may upload all of them into their accounts with regard to enhancing and also releasing.
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Instapage Integration Options
InstaPage squeeze pages can integrate easily along with a wide range associated with 3rd party solutions, which includes stats tools, e-mail marketing solutions, and also webinar providers.
When users desire to promote goods along with InstaPage, these people may hook up their lead capture pages in order to the Shopify platform e-commerce shop or Pay pal in order to gather payments online.
End users can likewise integrate InstaPage along with Zapier to link their lead capture pages along with much more apps and solutions.
It really worth checking the integration documents to see in case it is achievable in order to hook up squeeze pages to a specific support.
Tracking, Testing, and Reporting:
As soon as users submit a lead capture page, these people could begin checking the performance.
A single option would be to utilize the inbuilt heatmap tool to find out precisely what visitors have already been carrying out although looking at the actual webpages, including in which they’ve already been clicking on or perhaps how far they have been scrolling through.
This particular is actually particularly useful when the actual lead capture page is not really producing as many leads since anticipated.
The heat map can aid reveal possible issues, including buttons that site visitors do not recognize as switches or kinds that are too much down the web page, beyond where most from the audience is actually scrolling to.
In addition to heatmaps, users can likewise see the actual conversion rate of their pages of content and various statistics data points to aid monitor their usefulness.
Including together with Google Analytics provides much more understanding in to just how pages of content are usually carrying out.
To assist acquire even more conversion rates out of site visitors, InstaPage lets end users operate A/B tests on squeeze pages.
Via the settings, users could generate a copy of a squeeze page and help make alterations for the brand new edition, including modifying the actual call-to-action.
InstaPage will display the actual various editions of the webpage to site visitors to determine which a single performs the very best.
Other Features of Instapage:
In addition to the web templates, mobile-friendly web page designs, and also publishing alternatives mentioned earlier on, Instapage has a lot more features that have created that one of the strong and also well-liked squeeze page development and to generate leads providers available today.
Several illustrations of those functions contain the power regarding multiple consumers to work together on a job as well as come together around the exact same landing pages with an archive of interaction and modifications which have been created. InstaPage likewise gives the choice of together with Adwords to see advertising and marketing information inside InstaPage dashboard.
There’s also a big stockpile regarding on-line documentation to aid consumers obtain the utmost out of the Instapage, as well as support pertaining to making Google Accelerated Mobile Pages lead capture pages. To look at the complete list of Instapage functions, go to the actual programs page on the website.
Instapage Pricing

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When it comes to costs, possible consumers might benefit from Instapage’s two-week trial offer.
Nevertheless, users will have to offer payment to access the trial and also will be automatically billed as soon as the free trial is over.
Ending the service is straightforward in case consumers are certainly not satisfied by using InstaPage. If consumers are happy using the test, you will find pair of membership alternatives obtainable for InstaPage.
The first alternative is the Instapage Company plan, that charges $199 each month.
Nonetheless, consumers could save twenty-five percent by picking to cover each year, which involves an upfront cost associated with $1,788, rendering the month-to-month expense equal to $149.
Custom Enterprise Plan
Instapage offers a customized Enterprise method with regard to businesses that have specific needs.
The plan comes with custom pricing in which demonstrates your configuration.
Following possessing a telephone call with the product sales team, a customized Venture plan will be established based on your requirements.
It is possible to check out what is incorporated within the Enterprise strategy and the additional features open to Enterprise clients over the Instapage prices page.
Pros and Cons of Instapage
Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:
Pros:
- A good range of professional-looking landing page templates.
- The ability to deliver files and sell items via your landing pages.
- An advanced landing page builder that’s easy to use.
- Enough landing page publishing options.
- Lots of reporting data and tools to help you optimize your pages.
- Features that make Instapage good for collaborating with team members and clients.
- Good mobile support to help you design mobile-friendly landing pages.
- Lots of helpful online documentation and a responsive live chat support channel.
Cons:
- Not as many landing page templates as some other tools, including Leadpages.
- Fewer page widgets compared to premium WordPress page builders, such as Divi.
- The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
- Slightly limited e-commerce options compared to other tools, such as Leadpages.
- High pricing makes it unsuitable for casual website owners.
Instapage Automation Final Thoughts
InstaPage is really a effective landing page contractor and posting device that gives numerous benefits for its consumers.
Its own beginner themes and advanced website builder allow users to produce different types of landing pages easily.
The particular WordPress integration is well-implemented, which makes it simple in order to publish squeeze pages on your own Live journal site together with InstaPage’s free extension.
Furthermore, submitting website landing pages on your own personal domains is just as effortless, as well as Instapage handles all the hosting for you.
Instapage allows you to definitely supply data files, gather leads via the squeeze pages, and also integrate the pages together with several third party providers, which makes it suitable regarding numerous tasks.
Nonetheless, the particular slightly restricted alternatives for promoting items immediately via your website landing pages might put a few audience away.
The primary sticking point with InstaPage is it’s costs, which may possibly become challenging to justify with regard to some users.
However, for people who may, Instapage is a superb suggestion.
However, consumers can focus on any WordPress-based settings with all the Divi concept having its amazing website builder tool, an enormous and also increasing catalogue associated with web templates, as well as divided assessment functions for a fraction of the cost.
If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Instapage Automation
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