How Much Does Instapage Cost: Best Page Builder in 2023?

In terms of making lead capture pages which produce prospects and enhance revenue, you may have encountered Instapage like a prospective answer. How Much Does Instapage Cost

InstaPage offers an array of professionally-designed contemporary lead capture page themes in addition to a strong page creator instrument, which sounds promising. But, the true inquiry remains whether Instapage meets its buzz and also could actually aid you creating conversion-focused squeeze pages with no trouble.

Moreover, with relatively elevated pricing, you might be wondering if it is worth the financial commitment. Within this all-inclusive assessment of InstaPage, we strive to present you responses for these questions.

We’ll delve into its main functions, discover the interface, and also evaluate the total potency being a landing page constructor.

By the end of the evaluation, you will obtain a better grasp of if Instapage could be the best squeeze page creator to meet your own necessities.

Hence let’s proceed, let us dive in.  


Instapage Overview

InstaPage is the cloud-based solution that offers every one of required resources for develop and also publish lead capture pages.

No matter if you already have a web site or the web presence – through InstaPage, you can easily develop conversion-optimized landing pages which enable you produce more leads, sell additional items, or perhaps motivate other activities coming from your visitors.

Regardless of whether you may don’t possess programming or even design expertise, Instapage’s capabilities help to make the procedure associated with creating efficient squeeze pages easy.

By using tools including heatmap, statistics, as well as A/B testing, one could use site visitor information to improve the lead capture page layouts and render all of them even more efficient.

Below is a brief breakdown concerning the reason why you ponder choosing Instapage for your squeeze page creator:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

Following perusing that earlier summary, one may become keen on employing InstaPage for the lead capture page creator.

However, it’s vital for you to evaluate whether or not Instapage’s capabilities are just as efficient as they actually appear.

In this particular part, we shall dive deep into these main capabilities associated with Instapage and also find out how well they perform.

Instapage Templates


InstaPage claims to supply over 200 layouts, however upon exploring the collection, we found that here are merely approximately 80 layouts.

Several of these layouts might be not complete squeeze page choices, such as the thank you webpage layouts. Nevertheless, these templates accessible are crafted to high level as well as encompass an array regarding purposes.

Thanks to their filters, one have the ability to quickly locate the sort of template you require whenever beginning a new lead capture page.

Drag and Drop Editor

Drag and Drop Editor

The particular editing tool regarding InstaPage provides you the necessary flexibility in order to create a customized landing page, regardless of whether you start from a clean canvas or a theme.

The actual Instapage page builder lets one place the components everywhere on the page, devoid of limitations or even a grid-based layout.

Useful markers as well as grids tend to be shown as you relocate elements around the site, making it simpler to line up the page components.

The page builder additionally displays your length in between elements on the the page, allowing you to place webpage components along with exactness.

The drag-and-drop interface snaps items to the underlying grid-based design, providing direction when setting up webpage components.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


Instapage’s Instablocks function allows you to build a library associated with reusable assets, or even sections, that you may insert in to any the squeeze pages.

This feature is really beneficial in case you are creating various squeeze pages on behalf of your own self or perhaps the customers.

One can save customized testimonials, webpage headers, footers, calls-to-action, and also other things one produce using Instapage as Instablocks.

Instapage furthermore comes with a diverse selection associated with Instablock layouts for you can use for bases.

The Global Instablocks functionality, that allows one to modify an InstaBlock within their collection and also see such changes instantly applied to each instance of such section in the published webpages, is obtainable exclusively within the more costly Enterprise license associated with Instapage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs.

You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    Whilst there are several valuable choices, the gadget range isn’t quite as broad in comparison with additional page builders for example Divi Builder as well as Elementor.

    Here exist premade pricing tables and other elements in the page layouts, but adding these to your webpages isn’t as straightforward like possessing access to pre-made widgets which one could drag-and-drop on to the webpages.

    Nevertheless, their Instablock feature provides one a way to create an element, for example the cost table or CTA, and save this with regard to reusing on the virtually any page required.

    Mobile-Friendly Page Designs

    Instapage mobile friendly

    Instapage makes sure which all lead capture pages crafted upon its platform will be responsive automatically.

    Nonetheless, end users may switch towards the mobile view associated with the page these people tend to be engaged on in the editor and produce modifications which exclusively mobile users are going to see.

    InstaPage really does include their functionality to exhibit marginally different editions of landing pages, depending on whether guests tend to be employing the cell phone or perhaps computer gadget.

    Nevertheless, end users may simply conceal items these people don’t desire in order to reveal for smartphone end users, rather than actually creating two totally different editions associated with the page.

    The InstaPage page creator boasts an impressive user interface which is simple to use as well as gives loads associated with freedom within locating components.

    Their service also offers valuable support should users wish to precisely line up their own page components.

    Although there is a scarcity associated with premade items or even widgets, end users could produce the majority of items by themselves and subsequently save all of them with regard to reusage.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Releasing a InstaPage squeeze page upon the WordPress site is really easy. Users have to activate their free plugin on their site as well as link their WordPress site for their own InstaPage accounts by entering several easily obtainable details.

    When their two profiles usually are associated, end users could just choose which usually landing page these people desire to post on their own website from the their obtainable choices.

    Virtually any lead capture page made as well as released in Instapage must end up being available from the dropdown menu within their WordPress dash panel.

    Users could select whether their page is exhibited like squeeze page, the 404 page, or their home page associated with their website.

    Once the end user provides picked a webpage, inputted a web address for it, and also pressed the

    Release switch, they will ought to find a way to observe that lead capture page upon their own WordPress website.

    The process for releasing landing pages upon the Drupal platform website is really similar.


    Publishing a Landing Page on Your Own Domain

    In addition to releasing landing pages on the WordPress platform or Drupal site, end users can also utilize the domain these people have registered to make their own webpages accessible on the internet.

    Instapage presents guidelines with regard to several of the most popular registrars to aid end users swiftly connect their domain to their own Instapage account.

    There is additionally lots of documentation upon the actual web site which describes the process within more depth.

    Users can hook up a limitless variety of domains and also sub domain names for their own Instapage account, enabling all of them in order to post up to thirty landing page experiences upon the actual Business program (more on the Business plan) from virtually any one time, throughout multiple domains or even WordPress as well as Drupal websites.

    End users could also down load landing pages and also discuss all of them together with additional InstaPage users who can publish them into their own account regarding editing and also posting.



    Instapage Integration Options

    InstaPage landing pages could integrate easily with an array of third-party solutions, including stats resources, email marketing services, and webinar suppliers.

    If end users want in order to advertise products with InstaPage, they can link their lead capture pages in order to the Shopify platform ecommerce store or perhaps Pay pal to gather payments on the internet.

    End users can likewise integrate Instapage together with Zapier in order to connect their lead capture pages together with a lot more apps and services.

    It really is worth checking the actual integrations records to find out when it’s possible in order to connect squeeze pages to the certain support.

    Tracking, Testing, and Reporting:

    After end users release the squeeze page, they can begin supervising the performance.

    A single option would be to utilize the inbuilt heat map application to find out precisely what visitors are already performing while looking at the webpages, such as exactly where they have already been pressing or perhaps what lengths they have been scrolling through.

    This particular is actually specifically helpful when the actual landing page is not really producing as many potential customers as anticipated.

    The heatmap could assist reveal prospective issues, including buttons that site visitors do not recognize as control keys or perhaps forms that are too far straight down the webpage, past in which the majority of of the target audience is actually scrolling to.

    Along with heat maps, end users could also observe the actual conversion rate associated with their pages and various statistics data to assist keep track of their usefulness.

    Including with Google Analytics platform gives a lot more insight into just how webpages tend to be performing.

    To help acquire even more sales out of visitors, InstaPage enables users manage A/B tests on lead capture pages.

    Through the controls, end users could generate a replica of the landing page and after that create modifications to the brand new edition, for example modifying the CTA.

    InstaPage will likely display the various versions of your webpage in order to visitors to see that one works the most effective.  


    Other Features of Instapage:

    In addition to the templates, mobile-friendly page layouts, as well as submitting options mentioned previously, InstaPage offers many more functions which have produced this probably the most strong and also well-liked landing page creation and lead generation providers accessible these days.

    Several good examples of these features include the capability for several consumers in order to collaborate upon a project and also work together about the identical squeeze pages with a record of communication and modifications which have been created. InstaPage also gives the alternative of together with Adwords to find out advertising information inside Instapage dashboard.

    There’s also a large library of on-line documentation to assist users acquire the utmost out of the InstaPage, along with support regarding making Google AMP landing pages. To see the complete listing of InstaPage capabilities, visit the plans site on the web site.  


    Instapage Pricing





    When it comes to pricing, prospective consumers may benefit from InstaPage’s two-week trial offer.

    However, end users will have to offer payment information to get into the free trial and also will undoubtedly be automatically charged as soon as the trial is over.

    Canceling the service is not difficult when users are not pleased with the help of Instapage. Should end users are happy with the demo, you can find a couple of membership alternatives obtainable with respect to InstaPage.

    The initial choice will be the InstaPage Enterprise plan, which usually is priced at 199 dollars each month.

    Nonetheless, end users could conserve twenty-five percent through selecting to spend annually, which needs a fee of 1,788 dollars, generating the per month cost equivalent to 149 dollars.

    Custom Enterprise Plan

    InstaPage provides a custom Business strategy with regard to organizations who have specific needs.

    The program includes customized costs that reflects your own configuration.

    Following using a call with the product sales team, a personalized Enterprise strategy is going to be setup based on your preferences.

    It is possible to have a look at what’s included inside the Enterprise plan and the bonus deals open to Business customers on the Instapage costs web page.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    How Much Does Instapage Cost Final Thoughts

    Instapage is really a strong website landing page builder as well as submitting instrument that offers numerous advantages for its users.

    Its starter web templates as well as advanced website builder permit customers to create various kinds of landing pages quickly.

    The actual Live journal integration is well executed, making it easy in order to publish landing pages on your own WordPress web site along with InstaPage’s free plug-in.

    Furthermore, publishing landing pages in your very own internet domain names is actually just as easy, and Instapage takes care of every one of the internet hosting for you.

    Instapage permits one to deliver downloads available, accumulate leads via your website landing pages, and integrate your webpages with numerous third party providers, rendering it suitable regarding numerous assignments.

    Nonetheless, the actual a bit restricted alternatives regarding marketing goods straight through the landing pages may place a few visitors off.

    The key sticking point along with InstaPage is it’s prices, which may be challenging to warrant with regard to a few users.

    However, regarding people who may, InstaPage is a superb advice.

    However, customers can start with any WordPress-based setup while using Divi theme with its impressive page builder instrument, a massive and also developing catalogue associated with web templates, and split testing characteristics for a fraction

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. How Much Does Instapage Cost