Google Tag Manager Instapage: Know THIS [2023]

Regarding making landing pages which generate leads and boost business, you may have encountered Instapage being a possible answer. Google Tag Manager Instapage

Instapage supplies an array of professionally-designed modern squeeze page layouts as well as a powerful page creator instrument, which sounds enticing. But, the real query is whether Instapage satisfies the hype and also is able to really assist you creating conversion-focused squeeze pages with ease.

Furthermore, considering relatively elevated prices, you may be questioning whether it’s well worth investing. In this all-inclusive review concerning InstaPage, we aim to offer you solutions to such questions.

We’ll examine the platform’s key features, discover the UI, and also determine its overall effectiveness as a lead capture page creator.

By the end of the assessment, you’ll have a better comprehension about whether InstaPage may be the best landing page builder for your specific demands.

So without further ado, let us dive in.  


Instapage Overview

InstaPage is the web-based solution which supplies all necessary tools to construct and also publish squeeze pages.

It doesn’t matter whether you already possess a web site or even an online existence – with Instapage, you can easily create conversion-optimized landing pages that can enable you create additional prospects, sell extra products, or perhaps motivate additional actions from your users.

Regardless of whether you may don’t have coding or layout experience, Instapage’s capabilities allow the process associated with producing efficient lead capture pages effortless.

With resources like heat map, analytics, as well as split-testing, one can make use of site visitor data in order to enhance the landing page layouts and also make them even more productive.

Below is a brief breakdown as to exactly why one might choosing Instapage to be the lead capture page constructor:

  • Customizable templates: Instapage offers more than 80 high-quality templates that you can easily customize to fit your needs, so you never have to start from scratch or search for inspiration for your next landing page.
  • Intuitive landing page editor: Whether you want to start with a blank canvas or edit one of the many templates, Instapage’s drag-and-drop page builder interface is both powerful and user-friendly.
  • Effective form builder: To ensure you capture the right type of leads with your landing pages, Instapage makes it easy to create detailed custom forms for collecting user information.
  • Useful selection of widgets: Along with forms, you can easily add other elements to your landing pages, such as videos, images, and buttons.
  • Tracking and reporting: Thanks to built-in analytics, heatmap, and A/B testing tools, you can quickly identify what’s working and what’s not and optimize your landing pages for better results.
  • Integration options: Instapage can connect to various services, such as email marketing platforms, WordPress, and more, through Zapier.
  • Hosted system: Instead of using a WordPress landing page plugin, everything is hosted independently by Instapage. You can use your account to create landing pages for multiple projects and websites. However, you can quickly publish landing pages on your WordPress website with Instapage.
  • 14-day free trial: If Instapage sounds like the right tool for you, there’s a free 14-day trial available.

We’ll cover the pricing details of Instapage later in this review, but for now, let’s take a closer look at what this landing page builder can do and whether it’s easy to use.



Instapage Features

Following going through the previous summary, you might become keen on utilizing InstaPage as your landing page constructor.

Nevertheless, it is important for you to appraise if InstaPage’s features really are as effective as they actually appear.

In this particular segment, we’ll dive deep in to these crucial functions associated with InstaPage and also see just how effectively they perform.

Instapage Templates



Instapage claims to supply above 200 layouts, nevertheless upon browsing the collection, we found that here are just about eighty layouts.

Several among these themes may be not really full squeeze page options, like those thank you webpage templates. However, these templates accessible have been created to a high quality and cover a variety regarding purposes.

Thanks to the filter systems, you have the ability to easily identify the kind associated with layout you require whenever starting a new landing page.

Drag and Drop Editor

Drag and Drop Editor

The particular editing tool of Instapage gives one the liberty in order to create a tailor-made lead capture page, no matter if one begin with the help of the clean fabric or perhaps the theme.

The InstaPage page creator allows one position your items anyplace on the webpage, with no restrictions or a grid-based layout.

Useful markers and gridlines tend to be exhibited as you shift elements about your webpage, making it simpler in order to align your page elements.

This page creator also presents the length in between items on the page, enabling you in order to position webpage items with precision.

The drag-and-drop interface snaps items onto your underlying grid-based design, providing direction whenever setting up webpage elements.



Customization Options

Custom controls

You can easily customize the elements that make up your pages through the Instapage page builder interface.

Then, you can make a range of changes beyond what’s available on the floating toolbar by accessing the properties of the item in the side panel.

You can also add custom CSS and JavaScript to further control the appearance and functionality of your landing pages.


InstaPage’s Instablocks feature allows you in order to create a collection of reusable components, or perhaps sections, that you may insert in to any one of your landing pages.

Such feature is actually beneficial in case you are making numerous landing pages for yourself or perhaps your clients.

One can save tailor-made reviews, webpage headers, footings, CTAs, and also everything else one produce with Instapage in the form of Instablocks.

Instapage additionally arrives with a varied array associated with InstaBlock themes that you to employ as beginning points.

The Global Blocks feature, that permits one to modify a single Instablock within the collection and see those modifications automatically applied for every instance associated with such section in your published webpages, can be accessible exclusively in their more costly Enterprise permit of Instapage.

Landing Page Widgets

Instapage widgets allow you to quickly insert a range of elements into your landing page designs. You can add:

    • Headlines
    • Forms
    • Images
    • Buttons
    • Paragraphs
    • Circles
    • Videos
    • Boxes
    • Vertical and Horizontal lines
    • HTML Widgets
    • Timers

    Although there actually are a few helpful options, the widget range isn’t as comprehensive in comparison with other page creators such as Divi Builder and also Elementor.

    There exist pre-constructed cost tables along with various other items in their page templates, nevertheless including them to your webpages isn’t quite as simple like having accessibility for pre-made widgets that you can drag-and-drop onto your pages.

    However, the InstaBlock feature gives one a method in order to create an element, for example a cost table or CTA, and also store it with regard to reusing upon any webpage when.

    Mobile-Friendly Page Designs

    Instapage mobile friendly


    InstaPage makes sure that all squeeze pages made upon their system happen to be responsive by default.

    However, users may move towards their mobile view associated with the page they tend to be working on within their editor and also create changes that exclusively smartphone end users are going to see.

    Instapage does feature their ability to display marginally different versions of landing pages, depending on whether site visitors tend to be utilizing the smartphone or perhaps computer equipment.

    However, end users can simply hide items these people don’t want to display for mobile users, rather than actually producing 2 totally various versions of the page.

    The Instapage page builder has a notable user interface which is actually simple to use and offers loads associated with flexibility within locating items.

    The service furthermore provides useful guidance should end users desire to accurately line up their page elements.

    Although there is a lack of pre-built items or widgets, users can develop most components themselves and after that store them with regard to reusing.



    Landing Page Publishing Options:

    Once a user has created a landing page on Instapage, they have several publishing options:

    They can publish it on their own domain, a WordPress website via a free plugin, or a Drupal website.

    Instapage also provides a demo domain for users to test their landing pages. However, it is not recommended to run campaigns on any landing pages published in this way.

    Instead, users should use a domain they have registered elsewhere.

    Publishing an Instapage Landing Page on a WordPress Website:

    Releasing a InstaPage lead capture page on the WordPress platform web site is actually simple. Users have in order to activate the complimentary plugin on their site and connect their WordPress platform site for their Instapage account through inputting several easily accessible details.

    As soon as their two accounts are linked, users could simply choose that lead capture page these people desire to publish on their own site from the their obtainable choices.

    Any lead capture page made and also printed within Instapage must be accessible from the drop-down list in the WordPress platform dash panel.

    Users may pick no matter if their webpage is actually exhibited as squeeze page, the 404 page, or their home page associated with their web site.

    Once their user offers picked a webpage, inputted a web address for it it, as well as struck the actual

    Release key, these people ought to find a way to observe which landing page upon their own WordPress platform site.

    The method for releasing landing pages on a Drupal platform site is identical.



    Publishing a Landing Page on Your Own Domain

    Besides publishing lead capture pages upon the WordPress or Drupal website, users can also utilize the domain name they possess registered to make their own webpages accessible on the internet.

    Instapage exhibits guidelines with regard to numerous of the most widely used domain name registrars to assist end users rapidly hook up their own domain to their InstaPage accounts.

    There exists also a lot of records on the actual site in which describes the process within much more depth.

    End users may hook up an unlimited quantity of domain names as well as subdomains for their InstaPage account, permitting them to publish as much as thirty lead capture page experiences upon the actual Business program (a lot more upon the actual Venture program) from virtually any a single moment, around multiple domain names or WordPress and Drupal websites.

    End users can also down load landing pages as well as share them together with other InstaPage users who may upload all of them in to their own account for modifying and also releasing.



    Instapage Integration Options

    Instapage landing pages could integrate easily with a wide range associated with third-party options, such as analytics tools, email marketing services, and also web seminar suppliers.

    In case users desire in order to promote items with Instapage, they can link their squeeze pages to the Shopify ecommerce shop or Pay pal in order to collect payments on-line.

    End users may also integrate easily Instapage with Zapier platform to connect their lead capture pages together with even more applications as well as services.

    It’s really worth examining the actual integration records to determine if it’s feasible in order to hook up landing pages in order to a particular service.

    Tracking, Testing, and Reporting:

    Once users submit a landing page, they could commence monitoring the overall performance.

    A single choice is actually to make use of the actual inbuilt heatmap tool to find out precisely what visitors have been carrying out whilst seeing the actual webpages, such as exactly where they have already been clicking or perhaps what lengths they have been scrolling.

    This is specifically beneficial if the landing page is actually not necessarily producing as numerous prospects because anticipated.

    The heat map may aid disclose potential issues, such as switches which visitors don’t identify since buttons or forms which can be too much down the page, beyond exactly where many from the audience is scrolling through in order to.

    In addition to heat maps, end users can likewise see the conversion rate of their own webpages and also other analytics data points to assist observe their usefulness.

    Integrating together with Google Analytics offers a lot more knowledge directly into exactly how pages are usually carrying out.

    To aid acquire even more conversions out of site visitors, Instapage enables end users run A/B tests upon landing pages.

    By means of the actual controls, users could generate a replica of the landing page and then create alterations to the brand new edition, such as modifying the CTA.

    InstaPage will then display the actual various versions of your page to guests to see which usually a single performs the most effective.  


    Other Features of Instapage:

    Besides the actual web templates, mobile-responsive web page styles, as well as publishing choices mentioned earlier, Instapage provides many more features that have created it probably the most strong and well-liked landing page development and also lead generation solutions available these days.

    A few good examples of such features include the ability regarding several users to team up on a project and come together about the identical landing pages with accurate documentation of communication and also modifications which have been made. InstaPage likewise offers the alternative integrating together with Google AdWords to find out advertising information inside the InstaPage dashboard.

    Additionally there is a sizable library associated with on the internet documentation to assist consumers get the most from InstaPage, as well as support for making Google Accelerated Mobile Pages landing pages. To see the entire list of Instapage features, check out their packages webpage on their site.  


    Instapage Pricing





    In terms of prices, prospective users can take advantage of InstaPage’s two-week free trial offer.

    However, users will have to provide payment information to access the trial and also will undoubtedly be automatically charged once the trial ends.

    Canceling the service is not difficult if consumers aren’t satisfied with InstaPage. Should end users are satisfied using the demo, you will find two membership choices available with respect to Instapage.

    The very first alternative is the Instapage Business plan, which costs 199 dollars each month.

    Nonetheless, consumers may preserve twenty-five percent through choosing to spend each year, which requires an upfront payment associated with $1,788, rendering the per month expense equivalent to 149 dollars.

    Custom Enterprise Plan

    Instapage features a personalised Enterprise strategy for businesses that have specific needs.

    The plan comes with custom prices in which demonstrates your own settings.

    Following using a telephone call together with the sales group, a customized Venture strategy will be established based on your requirements.

    It is possible to check out what exactly is incorporated within the Company plan and the additional features open to Enterprise consumers over the InstaPage pricing site.  


    Pros and Cons of Instapage

    Before making a decision, it’s essential to weigh the pros and cons of Instapage. Here are some of the best things about Instapage, as well as some of its drawbacks:


    • A good range of professional-looking landing page templates.
    • The ability to deliver files and sell items via your landing pages.
    • An advanced landing page builder that’s easy to use.
    • Enough landing page publishing options.
    • Lots of reporting data and tools to help you optimize your pages.
    • Features that make Instapage good for collaborating with team members and clients.
    • Good mobile support to help you design mobile-friendly landing pages.
    • Lots of helpful online documentation and a responsive live chat support channel.


    • Not as many landing page templates as some other tools, including Leadpages.
    • Fewer page widgets compared to premium WordPress page builders, such as Divi.
    • The Business plan is limited to 30,000 unique visitors per month, 30 published landing page experiences, five workspaces, and five team members. Allowances on the Enterprise plan can be customized.
    • Slightly limited e-commerce options compared to other tools, such as Leadpages.
    • High pricing makes it unsuitable for casual website owners.


    Google Tag Manager Instapage Final Thoughts

    InstaPage is a effective website landing page creator as well as publishing tool that gives numerous rewards to its users.

    Its own beginner web templates as well as innovative webpage builder permit customers to create different types of landing pages easily.

    The particular WordPress platforms incorporation is well executed, rendering it straightforward to distribute landing pages on your own WordPress platforms site along with InstaPage’s no cost plug-in.

    Additionally, submitting squeeze pages in your own internet domain names is equally easy, and Instapage handles all of the web hosting for you.

    Instapage allows you to deliver downloads, accumulate prospects by means of your website landing pages, and integrate your webpages together with many alternative party services, which makes it ideal regarding several assignments.

    However, the actual somewhat restricted choices regarding selling items immediately through your own squeeze pages may set a few readers off.

    The key sticking point together with Instapage will be the costs, which may become a challenge to justify for a few consumers.

    Nonetheless, with regard to people who can, Instapage is a great suggestion.

    However, consumers can start with a WordPress-based configuration using the Divi concept using its amazing page builder tool, a vast as well as growing collection associated with themes, and also split testing features for a fraction of the cost.

    If you’re ready for one of the best landing page builders around, Instapage should undoubtedly be on your shortlist. Google Tag Manager Instapage